1 / 17

Social Content in the Age of Digital Media

Social Content in the Age of Digital Media. The way media is consumed is radically different than it was just five years ago. We reach over 60M people a month. SOCIAL 75% of visits from social* MOBILE 50% of visits from mobile* YOUTH 60% are aged 18-34. Quantcast , Google Analytics.

otylia
Download Presentation

Social Content in the Age of Digital Media

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Social Content in the Age of Digital Media

  2. The way media is consumed is radically different than it was just five years ago.

  3. We reach over 60M people a month. SOCIAL 75% of visits from social* MOBILE 50% of visits from mobile* YOUTH 60% are aged 18-34 Quantcast, Google Analytics

  4. Young audiences have moved online. 55% of online video views come from 18-34 year-olds. By 2016, online video is expected to account for 55% of all consumer internet traffic.*

  5. 85% use social media more than once a day. Internal Survey, April 2013, 778

  6. Mobile video ad spend is set to quadruple by 2016. eMarketer

  7. The second screen is real, and always on.

  8. Give your viewers what they want – more to talk about.

  9. Creating custom content sparks excitement…

  10. … and accelerates conversation.

  11. Attract your audience. Amplify experience. Extend viewership. Keep the buzz going.

  12. When the credits stop rolling, Keep the convo going. Caty Burgess CW Media VP caty.burgess@cwtv.com Terry City BuzzFeed West Coast VP tcity@buzzfeed.com

More Related