1 / 22

Integrated Strategic Experience Dr . Don Neubaum don.neubaum @bus.oregonstate

541-737-6036 400E Bexell Office Hours: MW 11:00AM – Noon T 3:00PM – 4:00PM. Integrated Strategic Experience Dr . Don Neubaum don.neubaum @bus.oregonstate.edu. Class Sessions . Noon – 1:50PM, Monday/Wednesday Bexell 203. Course Material.

pakuna
Download Presentation

Integrated Strategic Experience Dr . Don Neubaum don.neubaum @bus.oregonstate

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. 541-737-6036 400E Bexell Office Hours: MW 11:00AM – Noon T 3:00PM – 4:00PM Integrated Strategic ExperienceDr. Don Neubaumdon.neubaum@bus.oregonstate.edu

  2. Class Sessions • Noon – 1:50PM, Monday/Wednesday • Bexell 203

  3. Course Material • Strategic Management: Competitiveness & Globalization (Concepts – 8th edition). A copy is available on reserve in the library. • Business Strategy Game www.bus-online.com

  4. Grading • Individual Grades - 50% • Midterm/Final – 20% each (40% total) • Strategic issue summary – 5% • Game quiz – 5% • Group Grades – 50% • Game performance – 25% • Game assignments – 10% • Strategic presentation – 15% • This assignment is only a presentation – no paper required

  5. Grades • If you NEED a specific grade in this class, other than to simply “pass,” then you MUST email me and come see me by the end of next week.

  6. Midterm and Final • Multiple Choice (60%) and Short Answer (40%) • Midterm – 11/1 • Chapters 1-3 • Final • Thursday, December 9th, 6:00PM • Chapters 4-10 (we won’t cover them all) • Both exams will focus on lecture material and text terms, as well as concepts from the simulation

  7. Typical Questions • What four generic strategies exist? Why does Porter call them generic? • According to Porter, when should firms diversify? What rules does he forward to judge the merits of diversification? • What is the goal of executive compensation? Why is it so difficult to design an effective compensation package? • What are the axis on the BCG and the GE Nine-Cell Matrix? Which model is superior and why?

  8. Strategic Issues Summary • Start most class sessions with 2-4 of these • You will find an article from WSJ, Forbes, Fortune, etc. highlighting an aspect of strategy • WRITE a 2 page summary and a make a short (3 - 5 slides) 5 minute presentation • Sign up sheet will be distributed to determine which day each student will present • 10% will be deducted for every class period you are late • Graded equally on paper and presentation • Hand in copy of slides and paper • 5% of your grade

  9. Game Quiz • 20-question on-line, open book quiz to test your preparedness to compete in the simulation • 5% of your grade • Friday, October 8th, Midnight

  10. Business Strategy Game Simulation • 9 - 11 teams of 4-5 will compete head to head manufacturing and selling tennis shoes in a globally competitive market. • 2 practice and 8 real-time decisions • Performance in the game is tracked based on your performance relative to competitors. • Game Performance – 25% • Game Assignments – 10%

  11. Group Strategic Plan and Presentation • Last week of the quarter November 11th or December 1st • Company of your choice, with my approval • PowerPoint presentation of 15 minutes – no paper necessary • Pick a narrowly diversified company – McDonald’s not GE • Software, financial, consulting firms difficult to analyze • Sign up sheet for time slots will be distributed • 15% of your grade • Dates for presentation will be assigned to teams later in the term

  12. Peer Evaluations • Your group members will evaluate your contribution throughout the quarter • Once right after midterm, and then again at the end of the term • Your group grades can be adjusted up and down, based upon their assessment of your contribution and effort.

  13. Participation • While not specifically graded, I will be assessing your attendance and participation. • Final grades might be adjusted up and down, based upon my assessment. • Students attending every class period will receive 5 points on the final

  14. Golden Rule • “No Tolerance” policy for cheating • Guilty parties receive an F and will be dropped from the class • Disciplinary actions may be taken

  15. Standing-O • Earn 5 bonus points on midterm • Announce to us a recent accomplishment or achievement • While you may do as many Standing-Os you want, you can only earn the 5 points once

  16. Team Specials • Teams can earn points from “Team Specials” tasks and assignments • These points are tabulated over the quarter • Students may also request team special points, subject to instructor approval • Awards: • Gold – exempt from Final • Silver – 15 points added to midterm • Bronze – opt out of one essay on final

  17. Team Specials Opportunity • James Curleigh, President/CEO KEEN, Inc. • October 5th, 7:00PM – 8:30PM • Austin Auditorium – LaSells • 25 points for each person in your group who attends

  18. What is Strategy and Why is it Important? Chapter One

  19. Why do we need strategy? The reasons why firms succeed and fail is perhaps the central question in strategy Answers the fundamental question of the firm Where we are now? Where we going? How are we going to get there?

  20. Strategic Management Defined • decisions and actions that determine long-term performance • formulation and implementation of plans designed to achieve objectives • unifying theme that gives coherence and direction to organizational/individual decisions • game plan management has for positioning the company in its chosen market, competing successfully, satisfying customers, and achieving good business performance • integrated and coordinated set of commitments and actions designed to exploit core competencies and gain a competitive advantage What is a competitive advantage?

  21. Competitive Advantage • When a firm implements a strategy that rivals can’t duplicate, or find it too expensive to do try to imitate

More Related