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Rhetorical Strategies

Rhetorical Strategies. Techniques that writers and speakers use to move an audience to a desired feeling or action. Bandwagon . Making you want to be a part of a group. Ex: Everyone’s doing it. Card Stacking. Presenting only good information. Ex. It really, really works!. Stereotyping.

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Rhetorical Strategies

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  1. Rhetorical Strategies Techniques that writers and speakers use to move an audience to a desired feeling or action.

  2. Bandwagon • Making you want to be a part of a group. • Ex: Everyone’s doing it.

  3. Card Stacking • Presenting only good information. • Ex. It really, really works!

  4. Stereotyping • Making a generalization about a group. • Ex: All soccer moms drive SUVs.

  5. Author’s argument • By authority: recommended by authority figures, experts, or famous people. • By emotion: appeals to feelings or reactions of love, hate, happiness, etc. • By logic: reasoning and evidence are offered to persuade you to believe that this makes sense.

  6. Rhetorical Questions • Questions with obvious answers. • Ex. With all the distractions of sports, televisions, the Internet and more, is it any wonder kids don’t find time to study? • “Do I look like Wal-mart to you?”

  7. Loaded words • Words or phrases that carry a strong emotional overtone or connotation. • “Night loomed over the lost campers. The dark made them easy prey for the beasts of the forest.”

  8. Repetition • The repeated use of a word or phrase to emphasize an idea or image. • Ex: Head on • Free credit report.com

  9. Stereotype • A generalization about a group of people, objects or situations that may or may not have some basis in fact. • “Fast food restaurants serve nutritional disaster to the public.”

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