Overview of IPTV Standards of ITU

1. Seminar on ITU-T hot topics for Standardization (Mar del Plata, Argentina, 2 September 2009) Overview of IPTV Standards of ITU Masahito Kawamori NTT IPTV-Global Standards Initiative TSR Coordinator

2. Topics • Introduction • What is IPTV? - Definition of IPTV • Why Standardize IPTV? • ITU-T’s work on IPTV • Characteristics of ITU-T IPTV • Liaisons • Recommendations • H.700 Series for IPTV Services • H.701 • H.770 • H.750 • H.721 • Conclusion

3. ITU Definition of IPTV • IPTV is NOT EXCLUSIVELY • Video streaming • Over the Internet • For PC • Multimedia services, such as Television; Video; Audio; Text; Graphics; Data, delivered over IP based networks managed to provide the required level of QoS/QoE, security, interactivity and reliability.

4. Why standardize IPTV? • Lower cost • Wider Market • Better Quality of Service and Experience • More consorted security • Open infrastructure • Innovation and new services • Standardized HTML gave us Web; Standardized IPTV will give a new Internet

5. Pros and Cons of Proprietary STB Solution • Pros: • More Versatility and Adaptability • More Resources and Control on Terminal • Easier differentiation • Cons • More expensive for the Service provider • More limited in number (Potential market should be large enough to get volume discount) • More control means more responsibility

6. Standard IPTV as Market Driver • Standardized IPTV will be as ubiquitous as present-day telephones and FAX machines • Standardized IPTV will allow a wide range of selection and variety of terminals in retail market • Standardized IPTV will allow low-priced terminals • Consumers can choose as they want; Service Differentiation is promoted • Standardized IPTV will create a big market not only for conventional content business but also for various related services: e.g. e-health and e-learning • It will be the infrastructure that gives a secure, accessible window for Next Gen ICT world

7. ITU’s Work on IPTV • IPTV considered one of the most important service applications on NGN • It is the most salient show case of NGN • ITU-T has been spearheading the standardization in IPTV for NGN • Focus Group on IPTV (2006-2007) • Responding to market demands standard • First set of draft on Architecture, QoS, Security, End-Systems and Multimedia Application • IPTV Global Standardization Initiative (GSI)(2008-) • Coordinating all ITU-T’s IPTV related activities • Currently 15 Recommendations approved by 6 Study Groups, • Every two to three months

8. Characteristics of ITU-T IPTV End-to-End Solution Collaboration with CE and other Vendors Strong representation from Telcos and other Servicers Learning from Broadcasters and other Content Servicers –contributions from DVB Strong Liaisons with other SDOs –architecture and requirements harmonized with ATIS and ETSI Open and Interoperable

9. IPTV Services discussed in ITU-T • Linear (Channel Service) Broadcast TV • Audio services • Video On Demand (VOD) • Karaoke • Gaming • E-publishing (e-Books, Newspaper) • E-commerce (banking, etc.) • E-Learning (distance learning) • E-Health (telemedicine) • Private and Community Broadcasting (sharing videos) • Photo albums (sharing photos with your friends) • TV yellow pages • Public Services (billboards, disaster Alert, traffic news, etc) • … and much more

10. IPTV Value Chain End to End Solution Interact with content Discover and acquire service Announce and advertise service Deliver Content Monitor and Manage service Content Provisioning ITU-T IPTV Standards cover all IPTV Value Chain

11. ITU-T Liaisons on IPTV Working closely through Liaisons and joint meetings, To ensure interoperability and quality of standards • With ATIS-IIF, DVB, ETSI on Service Discovery, Metadata, and other solutions • With W3C on HTML,CSS,DOM,SVG for IPTV • With IETF on Error Recovery and Signaling • With 3GPP on Mobile related matters • With IEC on Terminals, “Rights Information Interoperability” and “Power Consumption” • With MPEG on “Advanced IPTV Terminal”

12. ITU-T Recommendations for IPTV (Excerpts) Application and End System H.IPTV-ProComp: Profiles and Compliance Multimedia App. Framework H.760-769 IPTVTerminal H.720-729 Home Network H.721: IPTV-Terminal (Basic) H.760: Multimedia App Framework for IPTV H.IPTV-TDES.3: Embedded PC H.622.1: Req & Arch for IPTV Home NW HTML, CSS,DOM H.IPTV-TDES.4: Mobile Lua SVG ECMAScript H.750: Metadata for IPTV Services Event handling H.740-749 H.IPTV-AEH AP Event handling Middleware H.730-739 H.770 : IPTV Service discovery H.IPTV-WBTM Web-based MW H.IPTV-AM Audience Measurement Quality of Experience Y.NGN-Cap2: NGN Capability Set 2 H.701: Content Error-Recovery for IPTV Y.sup5 IPTV Service use cases Y.sup7 NGN Release 2 Scope G.1080:IPTV QoE Y.1910 IPTVFunctional Arch G.1081: Performance Monitoring Y.1901IPTV Service Requirements Security and Content Protection Y.2012: Functional Req & Archi NGN X.1911 Req & arch for IPTV security Architecture, Requirement, Network

13. H.700 Series: Multimedia for IPTV • A new series of Recommendations for IPTV Multimedia Services and applications for IPTV • Consists of the following subseries: • H.700-H.719 (General aspects) • H.720-H.729 (IPTV Terminal Devices) • H.730-H.739 (IPTV Middleware) • H.740-H.749 (IPTV Application Event Handling) • H.750-H.759 (IPTV Metadata) • [H.750] H.IPTV-MD Metadata for IPTV • H.760-H.769 (IPTV Multimedia Application Framework) • H.770 –H.779 (IPTV Service Discovery)

14. H.701: Error Recovery • A method to guarantee the quality of service • Forward Error Correction (FEC) and Retransmission, two well-known methods, are covered. • Retransmission is a way in which to request lost packets to be retransmitted when a packet-loss is detected at the receiving end. • FEC is a way to send redundant data with the content so that the receiving side can retrieve information even when there is a packet loss. • Harmonized with ETSI and IETF (COP3 and Raptor) • Defining Syntax and Configuration Protocols for FEC

15. H.770: IPTV Service Discovery Service Provider B Service Provider A Service description provider Service description provider Service A or B IPTV Service provider description provider After choosing SP, user can choose services offered by the SP, e.g. VOD, Channel service, Karaoke, etc. and then acquire specific content Network General Framework for discovering and selecting service providers and services Allows user to enjoy various services and service providers easily Must-have for open, managed platform

16. ITU-T H.750 - Metadata for IPTV • Metadata: Structured, encoded data that describe characteristics of information-bearing entities to aid in the identification, discovery, assessment, and management of the described entities • H.750 Covers • Discovery, Transport and Delivery of Metadata • IPTV Service and Content Metadata • User metadata • Metadata for Content Provisioning and Management • Rights and Security related Metadata for IPTV • Metadata for Public Interest Services • Content Metadata based on TV-Anytime (ETSI TS 102 822-3) and is harmonized with ATIS-IIF and DVB Broadband Content Guide

17. H.721: IPTV Basic Terminal • Defines a Terminal supporting VoD and Linear TV, and interactive services. • Targeted at resource limited, embedded terminal, like TV sets, as well as STB • Managed network model (agnostic as to IMS) – SIP-aware Home Gateway friendly • Network attachment and Service Discovery compliant with ITU-T H.770. • FEC for Error Recovery, compliant with ITU-T H.701 • Many inputs from ARIB, ATIS, and DVB. • Implementation already done • Interoperability Event expected in 2009

18. Conclusion • ITU-T IPTV • End-to-End Solution • Consorted efforts of CE and ICT vendors, and Service Providers such as Telcos and Broadcasters • Open and Interoperable • H.700 series is the standard for IPTV Multimedia Application in ITU • A wide range of work on-going