290 likes | 307 Views
Explore the latest metalworking products and rust prevention solutions from VpCI™ Packaging. Discover new applications, technologies, and integrated solutions for the steel industry and machining processes.
E N D
VpCI™ Packaging Solutions VpCI Metalworking Products World Sales Meeting 2009
Product Line Update • Fastest Growing Chemical Market! • New Applications: • Machining • Steel Industry • Rust Prevention • New Technologies • Biobased products • Integrated Solutions Approach
VpCI Metalworking Concepts • Corrosion can and does occur during manufacturing • No additional steps (cost, time) • Ensures contamination-free process • Ensures synergy between chemistries • Easier to maintain • Offers protection to equipment • Many offer superior environmental attributes
Metalworking Applications In Process • VpCI Coolants • VpCI Lubricants Oil Additives • In use or during lay-up • Engines, Hydraulic Systems, Gearboxes Rust Preventatives • Water-based (Cortec’s Strength) • Oil-based • Bio-based (Newest technologies)
Market Development Stage 1: MW Fluids as RP only • Using compatible metalworking fluids as rust preventatives (i.e. VpCI 377) prior to packaging • Using compatible metalworking fluids as intra-plant storage or stand alone rust preservatives Stage 2: Fully Integrated Functional Fluid • Using MW fluids as MW fluids, full integration • Offers full benefits as described before • Requires more technical analysis, testing to secure business, but loyalty results.
Developing Accounts Stage 1/Rust Preventatives • Develop process map/flow chart • Identify areas where rust is occurring, clean-up required, high costs • Identify all products used • Specifically look for products used solely for RP • Often are dips immediately after machining operation • Suggest trials to ensure buy-in from customer • Utilize existing test reports and case histories • Offer comparative test if hasn’t already been conducted
Product Focus: Water-Based RP VpCI 316: Cu/Yellow Metals, very thin, indoor VpCI 337: Mistable, excellent migration, internal voids VpCI 377: Most versatile, indoor, multi-metal, wide dilution VpCI 378: Rough material surfaces, quenching applications (cast iron/cast Al) VpCI 379: Most applications now use 377, still used in some customer specs
Straight Costs VpCI 377 vs. cost per gallon of VpCI 377 = $23 use at 2.5%-20% conc. = $.57-$4.50 per gallon cost to end-user = $.74-$5.85 per gallon sell price Hidden Costs none Straight Costs Slushing Oil $2.50 on up per gallon Hidden Costs Messy cleanup Environmental hazard Removal required Price Comparison
Product Focus: Oil-Based RP VpCI-325: Bio- based, penetrant, lube, flagship RP, direct replacement for popular water-displacing products VpCI-329D: Medium to long term indoor storage (coils) VpCI-368/369D: Medium to long term sheltered outdoor Super Penetrant: Best penetrating oil, medium indoor
Product Focus: Bio-Based RP • Soybean Oil based • EcoLine Long Term Rust Preventative • BioCorr • EcoLine All Purpose Lubricant • Other EcoLine Products • Canola Oil based • EcoLine 3220 • EcoLine 3690
Developing Accounts 2 Stage 2/Functional Fluids • Can grow from applications starting as stage 1 or can immediately implement integrated approach • Identify key functional properties of the fluid and the process: • Temperature • Speed • Type of operation • Critical features (lubricity, cooling, filter) • MSDS/PDS for existing product including dilution used • Physical/Mechanical/Chemical properties • Utilize existing test reports • Provide process chart with savings (time, steps, money) as clearly identified as possible to offset the per gallon cost objection.
Product Focus: In Process • VpCI 344: Wet Tempering • Cold rolled steel, lubricity, light machining • VpCI 345: Semi-synthetic • Semi-synthetic, medium duty machining • VpCI 347: Soluble oil • Soluble oil, heavy duty lubricity for machining, anti-weld (prevents fusing due to heat), excellent for drawing applications • EcoLine Cutting Fluid: Soluble soya-oil
Product Focus: Oil Additives • Engine oil M-529 – Lay-up or intermittent use (5%) • Hydraulic oil VpCI-322 – Vapor phase protection, limited water contact (10%). VpCI-326 – Passes 1 micron filter, no water contact (10%).
Product Focus: Gearbox Additives VpCI 322: Fogged in (full strength) or added at 5-7%. VpCI 329: Lay-up, 5-10% as additive.
Resources for Metalworking • Many comparative test reports • Case Histories • Detailed recommendations from the lab
Strategy for Packaging Accounts • Develop Process Flow Chart • Identify step immediately before Packaging • Often Cleaning • Identify scrap/repro/blasting areas • Identify fluids used as Rust Preventative • Identify machining fluids that need boost
Conclusions • New resources exist for development of metalworking accounts • Growth potential is large for liquids • Packaging distributors need not be experts on liquids to be successful—start with existing PACKAGING customers!