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Basic Functions Of Packaging In Marketing a Product

Billions of pounds are spent on packaging food and other items each year.Packaging and advertising were virtually unknown. Today packaging is a massive, lucrative industry and often it is the way the packaging looks that persuades the shopper to buy the product inside it.<br>http://www.businessproductsdepot.com/<br>

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Basic Functions Of Packaging In Marketing a Product

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  1. Basic Functions Of Packaging In Marketing a Product

  2. The packaging and labels can be used by marketers to encourage potential buyers to purchase the product.Packaging is also used for convenience and information transmission. Packages and labels communicate how to use, transport, recycle, or dispose of the package or product. Here there are some basic functions of packaging in marketing a product.

  3. Protection

  4. Containment

  5. Information

  6. Utility of use

  7. Promotion

  8. Business Product Depot offers label sticker & packaging label services. You can get custom personalized labels, DOT/IATA hazard labels, bar code labels, custom labels, personalized labels from Business Product Depot. Labels are offered in varied array of colors. Here the printing of labels is executed using the optimum equipments & inks.http://businessproductsdepot.com

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