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My Brand

My Brand. By Ross Barnett. Expectations of this Presentation . Well basically I wanted to talk a little bit about the brand. What was the thinking behind the name.

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My Brand

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  1. My Brand By Ross Barnett

  2. Expectations of this Presentation • Well basically I wanted to talk a little bit about the brand. • What was the thinking behind the name. • The research I did. ( Before the thought process and also availability to names) • What’s left to do.

  3. Thought Process • Well with me being on a web design course I'm not really a designer to be fair and found it hard coming up with any ideas for this branding task. • I didn’t come up with 100s of ideas like the next person but through these couple of slides they will be some ideas I jotted up on Adobe Illustrator.

  4. Research • Wearalight.com – Specialists in designing stuff for web and app development, video animation, graphic design and illustration etc. • toastdesign.com – this is a design agency that’s looking into the same area that I am looking into and designs website etc for businesses that are trying to get into that market. They are particularly good in web design and social media. • Loads more …….

  5. Footprint Designs Footprint Designs was my first idea and this was basically going to be a design agency that deals with fast moving companies that needs advertising material like posters, leaflets stuff like that. With this the footprint could also mean they mean business and what to make a stand in the market and want to put there print on the industry. The Reason behind the Footprint is that with the agency designing materials for businesses that they will be a lot of printing and this was the only way I could represent this by was a footprint.

  6. Deathstar Productions My Second and Chosen design is Deathstar Productions. This is a design agency that specialises in fast moving marketing products to promote upcoming businesses. For example the main aspects the business excels in is web and app developments and social media.

  7. Description about the logo • As you can see in the logo there’s a death star in it which is obviously from Star Wars. With Star Wars being one of the best worldwide film franchise and also being a big fan of the films I wanted to recreate that into the my brand. With the time barrier on this task it would have been hard for me to create a Deathstar that has the same quality to the exact one. So I copied one from the internet and traced it on illustrator and made the image mine. • Also now being in with the Star Wars theme I wanted the Deathstar to sit on top of the productions text to create this sort of template like in the Star Wars Credits

  8. Design testing (Text Colour Fonts)

  9. What else I need to do • Product Guidelines – I need to produce at least a 8 page product guidelines for my company showing various examples of what editors can and cant do to my brands image and also a bit about the of the company philosophy and what inspires the company and what it offers.

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