ACT! by Sage 2010

1. ACT! by Sage 2010 What’s New?

2. Why ACT! 2010? Know. Market. Sell. • Newly Designed Look and Feel • Social Media Integration • End-to-End E-marketing • Customizable Opportunities • New Dashboards and Reports • Compatibility with iCalendar and vCard • Corporate Implementation Benefits

3. Newly Designed Look and Feel • Benefit: • Enjoy the newly designed look of ACT! with proven easier to learn and use navigation • Features: • New color scheme • New Welcome Page with easy access to help, startup tasks, news and product updates • Big “easy” buttons • Instant access to search • Related tasks provide quick access to helpful tasks in each view • Consolidated menus • Dynamic content based on user types

4. Newly Designed Look and Feel Use big, easy buttons for frequent tasks, and the New button to create anything new—from contacts to activities, and more! Instant access to search from any view Related tasks provide options for working with contacts, groups, opportunities, and more Get the most out of ACT! with quick access to common resources, tips on using ACT!, where to go for help, ACT! news, and more from the ACT! Welcome page Check here for the latest news and product updates on ACT!

5. Easier to Learn! ACT! 2010 is 2.6 times more learnable than previous editions, or an improvement of about 250%. (Based on Summative Usability Study conducted in Feb 2009)

6. Easier to Use! Against industry benchmarks, we show that ACT!’s score of 81.7 compares favorably to an industry average score of 66.2 (Based on Summative Usability Study conducted in Feb 2009)

7. Easier than the Competition! The same tasks take 25% longer to complete in Microsoft Dynamics CRM and 37% longer in Salesforce.com. By using ACT!, it simply takes less time to get the same work done (Based on Keystroke Level Modeling Study conducted in May2009)

8. Customer Feedback • “I have been using ACT! for at least 12 years (started with ACT! 2.0 Norton) and this new version was very impressive! I have upgraded every year and this is the first time I have actually been excited about a productivity program. I think it has to do with the overall improvement of making it more intuitive, similar to the changes in Windows 7....it is slicker.  The redesign, particularly the top "big" buttons, is great! ” - Beta Tester • “I like the new welcome page.  It give me a fall back to find instructions, templates, etc. that I would have otherwise have to do a lot of searching for.  This has made ACT! very user friendly.” - Beta Tester • “I really appreciate the way Lookup works now.  Much easier and can be readily customized.” - Beta Tester

9. Social Media Integration • Benefit: • Take advantage of leading-edge social media technology that automatically integrates profiles and data with ACT! for instant knowledge about your customers • Features: • Links to LinkedIn, Facebook, Plaxo, ZoomInfo Contact, Contact's Website, Google™, Google Maps ™, and Yahoo® • Easy access to Web information for companies and contacts • Dynamic display of contact and company data • Add new Websites of your choosing and include dynamic search parameters • Customizable searches based on field values

10. Social Media Integration Stay in touch with your client’s personal online profiles—such as their LinkedIn updates Contact’s Website link pulls the URL automatically from the contact record Increase the tab size to see a larger view of the Website Get directions to their location Perform an instant Google search—right from the Contact record! Even add new websites—like Hoovers, Twitter, or ESPN if your customer is a sports fan—essentially have complete Internet browsing capability within ACT!

11. Customer Feedback • “I really like the Web tab.  I have not been in the habit of including Websites in the Contact details, but you can be assured that I will be updating all of my contact info to include them now.  I had no problems adding these.” - Beta Tester • “I love this tab [Web Info], this is one of the best features ACT! could have added.  When you have an appointment with a client and you can just get a map straight from ACT! instead of going to ACT! getting the address then opening a browser and MapQuest. Great job!! ”- Beta Tester • “With the new AWESOME Web Links tab area, it's very easy to find and enter updated info on a contact.” - Beta Tester

12. ACT! E-marketing • Benefit: • Generate actionable demand with end-to-end e-marketing that intelligently and automatically reaches out to your ACT! contacts and delivers results right to the contact record • Features: • Mass e-mail send to contacts, groups, companies, or lookups • Drip-marketing campaigns to send e-mails over time • Customer surveys • Results harvested into call lists integrated with ACT!

13. ACT! E-marketing • What’s Different from Mail Merge?: • Not only merges ACT! data into your e-mail, but also sends the e-mails en-masse to your selected contacts • Provides striking pre-defined e-mail templates and content management • Sends a series of e-mails to support a specific campaign • Allows you to create surveys to gather customer feedback • Tracks opens, clicks, and forwards and creates real-time call lists using this information (no need to generate reports) • Provides benefits of an e-mail marketing service including; • List management (opt-outs) • SPAM filtering • Scheduled sends • Much more!

14. ACT! E-marketing Leverage end-to-end e-marketing capabilities integrated with ACT!—send an e-mail campaign , set up a drip marketing campaign, or conduct a customer survey directly to any ACT! group, contact, or lookup Easily preview or edit templates Create and send customer surveys to gather feedback from existing contacts—helping you build and grow your ACT! database Create striking e-mail templates, edit with a built-in online editor, and send to lookups, groups, and companies with a single click

15. ACT! E-marketing Preview or edit templates quickly and easily before sending Create a series of e-mails delivered to your ACT! contacts over a period of time

16. ACT! E-marketing Know who to call first with a ranked call list on the Marketing Results tab right in the contact record based on the results of your campaigns.

17. Customer Feedback • “This [AEM] is one of the attractions of 2010 as it will add real value to my business…” - Beta Tester • “… [AEM] will be a VERY useful feature as it provides a simplistic turnkey approach to e-Marketing, surveys, drip campaigns, etc.” - Beta Tester • “I'm very excited about the E-marketing opportunities in the new ACT! … The possibility of having an organized and seamless marketing program without having to establish more files & systems or hire an assistant makes me absolutely giddy!” - Beta Tester

18. Customizable Opportunities • Benefit: • Tailor opportunities to fit your selling model with redesigned sales tracking functionality that makes managing leads easier and more flexible • Features: • Customizable opportunities, including product fields • Relate activities, notes, history, and documents to opportunities • 2 new sales processes: • New Technology • Promotional

19. Customizable Opportunities Associate multiple contacts to each sales opportunity Track activities, history, documents, notes, and more—all tied to the sales opportunity. Customize the product and services grid to include the fields you need to track your information Personalize your layout or add new fields and tabs to fit your selling model

20. Customer Feedback • “The overall look and feel to the new version is superb. The opportunity layout is without-a-doubt the most awesome addition.” - Beta Tester • “The changes to the opportunities will greatly enhance my ability to track production of my team.” - Beta Tester • “This version is by far the best ever. You will blow away your competition on this version. I never used the opportunity layout before and now I spent all my time there trying to tailor it to my needs. Awesome! Give yourselves a pat on the back. I am an ACT! addict now.” - Beta Tester

21. New Reports in a New View • Benefit: • Unlock insight into your biggest opportunities for quick wins using new reports in a streamlined view • Features: • 13 new opportunity reports: • Opportunities by Record Manager and Process • Opportunity Summary by Record Manager and Process • Opportunities by Process and Status • Opportunities by Estimated Closing Month • Won Opportunities and Days Open • Won Opportunity Summary by Sales Process • Won Opportunities by Sales Process and Competitor • Won Opportunities by Sales Process and Reason • Won Opportunities by Sales Process and Record Manger • Won Opportunities by Sales Process • Won Opportunities by Actual Closing Month • Pipeline Report by Sales Process and Stage • Pipeline Report and Products by Sales Process and Stage

22. New Reports in a New View Cont. • Features: • Streamlined reports view • Ability to mark reports as favorites • Customize the description of your reports • New OLEDB provider • Use with third-party report writer to run reports on any data you keep in ACT!

23. New Reports in a New View View reports in a streamlined view, mark favorites for quick access, and customize report descriptions For those accustom to using the Report menu, it is still available in ACT! 2010 Better understand your biggest opportunities for quick wins with one of 13 reports you’ve been asking for

24. New Dashboards • Benefit: • Unlock insight into your biggest opportunities for quick wins using new dashboards • Features: • 12 new dashboards charts: • Recently Created Contacts • Recently Edited Contact • Contact History Count by History Type • Contacts by Country • Contacts by Department • Opportunities Open by Product • Opportunities with Contact Info • Opportunities by Products • Opportunity Weighted Total by Stage • Remote Database Information by User • Remote Database Sync Status by User • User Status • 2 new default dashboards: • Contacts Dashboard • Administrative Dashboard

25. New Dashboards Track key information with new dashboards that give you at-a-glance snapshots of your customers, opportunities, and users.

26. Customer Feedback • “The contact history count [in Dashboards] is AWESOME.” - Beta tester • “I rarely use the dashboard feature, but will now reconsider as it is very easy to customize and make very relevant. ” - Beta Tester • “Dashboards are great, I liked the ability to create custom dashboards and to quickly filter data without needing to create different dashboards.  Simplicity of building dashboard was appreciated.” - Beta Tester

27. Compatibility with iCalendar and vCard • Benefit: • Work seamlessly with non-ACT! users • Features: • Send iCalendar invitations from ACT! to Gmail™, Apple® iCal®, Windows Live™, and Microsoft® Outlook® • Receive iCalendar invitations in ACT! • vCard export

28. Compatibility with iCalendar and vCard Windows Live Calendar Microsoft Outlook Lotus Notes Apple iCal

29. Customer Feedback • “Great to see this feature [iCalendar] incorporated. You people have really outdone yourselves with the new features this year. It is nice not to have to switch back and forth between ACT! and Outlook. ” - Beta Tester • “I like the ability to use the iCalendar feature in ACT!. It is a nice add.”   - Beta Tester • “The convenience of having customizable Web tools, all of which worked fine for me, is a nice new feature for ACT!  The iCalendar and vCard features are also good time savers and will also add to ACT!'s efficiency.” - Beta Tester

30. Additional Features • Instant quotes and mail merge in ACT! Premium for Web • 3 activity series templates: • Confirmation Information Change • Key Customer Communication • New Project • Corporate Implementation Benefits: • Create up to 50 remote databases simultaneously • Automated answer file (Silent Install) • User-defined currency settings • Simplified registration process with fewer required screens • Simplified installation with a new option for typical install, bypassing all installation questions (custom install still available)

31. Why ACT! 2010? Know. Market. Sell. • Newly Designed Look and Feel • Social Media Integration • End-to-End E-marketing • Customizable Opportunities • New Dashboards and Reports • Compatibility with iCalendar and vCard • Corporate Implementation Benefits

32. Press and Analyst Accolades for ACT! 2010 • “ACT! by Sage 2010, already the most powerful contact management program for small and medium businesses, now sports a sleek, modern interface that makes the software's multitude of features easy to use even for new users.” • “This latest edition retains all its amazing powers to organize, link, and display data on contacts and companies, together with its tight integration with Microsoft Outlook, while, for the first time, it adds the ability to link to social networking sites like Facebook or LinkedIn and online services like Google Maps.” - Edward Mendelson, PC Magazine – ACT! 2010 rated 4 out of 5 stars • "[ACT! 2010] has an entirely new look this year, more of a Web-site vibe than ever, but with quicker access to your favorite reports and data on customers." - Eric Griffith, PCMag.com • "ACT! 2010 is a quantum (social) leap over previous editions and other contact managers that I’ve seen and adds functionality that is close to placing it competitively with simpler CRM systems, including a social dashboard (for the want of a better term) and e-marketing capabilities (OEMed from Swiftpage). VERY impressive. Impressive enough for me to break a tradition of not writing about contact managers - which aren’t CRM - normally." - Paul Greenberg, ZDNet's "Social CRM: The Conversation" blog • "Making it [ACT! 2010] more intuitive to use and better integrated with social networking tools like LinkedIn that actually have business value...jumped out at me.“ • "Normally it's large organizations that can do timed marketing and lead-gen campaigns, but this [ACT! 2010] puts that ability in hands of individual sales teams or sales people. It's a real opportunity to gain additional returns from their investments in ACT!.“ - Rebecca Wetteman, Nucleus Research, as quoted in destinationCRM.com •  "The [ACT! 2010] redesign isn’t merely cosmetic; Sage employed keystroke-level modeling to discover how users perform tasks and made its changes based on ease and efficiency." - Marshall Lager, Third Idea Consulting

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