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Mission and Vision Statement As Pakistan struggles with water pollution, it has become a major problem in the country, Hydralife’s goal is to provide significant changes to Pakistan by providing clean water resources. This will create safe drinking water for people and livestock, clean irrigation water for farming and exports, and also for industrial use. We plan to effectively develop, utilize and monitor the water resources of Pakistan.
Country/Cultural Profile • Water plays a vital role in Pakistan’s economy • 90 % of the country’s agricultural output, which represents about ¼ of the Gross Domestic Product (GDP) and most of the export earnings, depends on irrigation water • The main domestic and industrial water source for Pakistan is the Indus River
Country/Cultural Profile • The Indus River pre-flood and post-flood and you can see how the floodwater surged onto the surrounding area • Approximately four million people are homeless, and millions more at risk of disease • The floods destroyed more than 20% of agriculture. • 1.3M displaced from flood, devastation to land-crops, schools, homes, and businesses; which means that there is no infrastructure in place since the flood
Country/Cultural Profile The United Nations has said that Pakistan’s floods puts 3 million children at risk of diseases carried by contaminated water and insects Families are currently using un-sanitized water mixed with wheat to eat Currently rescue workers struggle with trying to provide clean water and food to millions of people
Proposed Product/Service • By starting at the center of Pakistan, which is KotAddu, • We want to help the heavily affected areas and then work our way out • Seeing as though it is becoming increasingly difficult to get supplies to these areas, creating a water filtration system will help improve the quality of water and prevent water borne diseases
Internal Organization • Organization’s Purpose • Hydralife Structure • Nonprofit • Flat Structure • Departments • Monitoring
External Structure • Headquarters: Greensboro, North Carolina • Warehouse in Multan, Pakistan • 18,000 Square feet • 150 workers
Financial Implications • Based on • Water Missions Contributions to Revenue Sources for 2009 • Charity Global, Inc. Contributions to Revenue Source, 2009 • Water mission International, Charity Global, Inc. & • Water mission International -Balance Sheet • Budget Expense to Programs
Charity Global, Inc. Contributions to Revenue Source for 2009
PUR Technology • The PUR packet was developed by Procter & Gamble (P&G) • It enable people a quick, simple, affordable and easily transportable way to clean dirty water. • The PUR packets has contributed to more than one billion liters of clean drinking water have been provided by global relief organizations
PUR Technology • PUR packet water purifier is a small sachet of powdered ingredients that make contaminated water disinfection • This innovation turns 10 liters of dirty, potentially deadly water into clean and drinkable water • Studies done by the CDC and John Hopkins University have proved that the PUR packets were highly effective eliminate disease causing microorganisms
SkyJuice Technology • SkyJuice Foundation has created an application for emergency and disaster relief. • As a lightweight, sustainable and affordable water filtration system for humanitarian • The system is a solar powered bulk water supply • Three model types: SkyHydrant, SkyStation and SkyTower
SkyJuice Technology • SkyJuice systems are quick and easy to set up in a field with no specialist skills needed. • Is a mix of “Low pressure, high-flow, ultra-filtration technology meeting World Health Organization requirements for safe drinking water.” • With its effortless use to be stored, transported and redeployed, it can be used for short term or long term applications • The system can be wall mounted or used as a freestanding unit or configured into multi-unit banks
SkyJuiceTechnology • Produces up to 1000 liters of clean drinking water per hour • No power or chemicals required for the filtration process • No replacement filters required are needed • Long service life
Impact on Global market • 900 million people worldwide in need of safe and clean water. • Our organization has committed itself to the Millennium Development Goals(MDGs), which commits to halving the proportion of people without access to safe and clean drinking water.
Competitors in the market • Competition is not a factor in our market segment because we view our fellow nonprofit organizations as potential partners for our service. • Our company is driven by one goal and that is to fully focus on the people who need clean water.
Non Profit Contributors • Our product is made possible only through the donations and contributions of our sponsors • Other contributions • With their help and support we will achieve our short term and long term goals
Contact Information • Pakistan@hydralife.org • 1800-555-1234 • www.hydralife.org • 87829 Dove Tail Drive, Greensboro, North Carolina 20646
Reference • Pflanz, M. (2010, March 22). World Water Day: Dirty water kills more people than violence, says UN - CSMonitor.com . The Christian Science Monitor - CSMonitor.com . Retrieved November 27, 2010, from http://www.csmonitor.com/World/Africa/2010/0322/World-Water-Day-Dirty-water-kills-more-people-than-violence-says-UNMasood, A. (2010, August 31). Flood Relief Chronicles – I – Kot Addu and Taunsa Barrage « Secular Pakistan. Secular Pakistan. Retrieved November 27, 2010, from http://secularpakistan.wordpress.com/2010/08/31/flood-relief-chronicles-i-kot-addu-and-taunsa-barrage/Pakistan: Voices of flood-hit people from Southern Punjab | Oxfam International. (n.d.).Oxfam International | Working together to find lasting solutions to poverty and injustice. Retrieved November 27, 2010, from http://www.oxfam.org/en/emergencies/pakistan-floods/voices-flood-hit-people-southern-punjab
