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Introduction of MC Square. www.geomc.com. Business & Product Line What is MC Square? MC Square Applications Efficacy Verification of MC Square MC Square in China Product Road map Proven Marketing Expertise Customer Need Marketing Plan Product Offering Product Specification
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Introduction of MC Square www.geomc.com
Business & Product Line What is MC Square? MC Square Applications Efficacy Verification of MC Square MC Square in China Product Road map Proven Marketing Expertise Customer Need Marketing Plan Product Offering Product Specification Product Demonstration Offer Contents
1. Business & Product Lines Current Product Past Product MC Square New Alpha Slim MC Square Master MC Square Alpha MC Square Pro MC Square Plus MC Square New-Alpha MC Square X1 Neuro- Technology Baby IQ (test model) Baby IQ Plus Edu Valley Nate Edu Moti MC Square E-book MC Square Academy Personal Display Information Technology FX series DH-4500VP DH-4500M DH-4400 Mobile Home Network Ubimode
2. What is MC Square? “Neuro-technology system that helps improve concentration and reduce stress, fatigue and panic within a short time through the rhythm of Light and Sound” Brain Sensory organ Strobe light Alpha (α) Theta (θ) RELAX Pulsating sound Light & Sound Mind Machine
3. MC Square Applications(1) • MC Square device helps: People don’t know how dangerous stress is. Getting rid of stress is the best way to avoid physical illness. Relaxation is the quality of life. Stress Relief Relaxation People worry about weakening memory. Memory problem is a growing interest for older people. Memory Improvement Many people have hard time making sleep. Lack of sleep interferes physical and mental ability. Better Sleep Concentration Enhancement Students need to improve study skill. Concentration will improve individual productivity. Attention improvement
3. MC Square Applications(2) Market Leader ! Current Market : New Market Student market Adult Studying market Improve concentration Concentration Study Device DEVICE Academy School SYSTEM Academy System Mobile Phone market CONTENT SERVICE MC Square Service (cellular phone company) Wellbeing Product market Reduce Stress DEVICE Relaxation Device Army hospital School MC Square Relax System Bio MC Square SYSTEM PC market Home Appliance market Mobile Phone MC Square for Ubiquitous Service CONTENT SERVICE Increase short term memory Silver age Well-being MC Square for Preventing Dementia DEVICE
3. Applications(3) –MC Square Academy • Install in the room or classroom to provide the MC Square effect • The system in play as background sound • System mode (Concentration, Relaxation, Energizing) • Introduced in 2006 and sold over 100 units Application: Conference room Living room (Home) Classroom Waiting Room/Hotel Lobby Hospital Room Military quarter
4. Efficacy Verification of MC Square(1) • Scientific Researches on the efficacy of MC Square have been conducted over 13 years independently in the Universities and the Medical Institutions worldwide • 10 Universities in Korea: Dept. of Psychology, Education, Oriental Medicine, Lab of Brain Information • Toho University in Japan : Dept of Medicine, “The effect of MC Square on Mental Relaxation” • Suffolk University at Boston, U.S.A • 2 researches from University & Research Center in China : Dept of Psychology, Scientific Laboratory
★ The Most Recent Clinical Study: Very Powerful and Authoritative Thomas Jefferson Medical College, Philadelphia, PA - Listed as ‘the Best Hospital’ in the US by the U.S. World & News Report Magazine - Conducted in the Neuroscience Center highly recognized worldwide Clinical research: A test of the efficacy of the MC Square device for improving verbal memory, learning, and attention Study Results Announced on May 31, 2006: “The MC Square shows statistically reliable improvement in the measure of attention and concentration” The press conference and NBC TV news coverage on this study result on May 31, 2006 4. Efficacy Verification of MC Square(2) Dr. Joseph Tracy – Press release Thomas Jefferson Medical College MC Square on NBC news
Yahoo! Finance 13abc TV TXCN – TEXAS Cable news 4. Efficacy Verification of MC Square(3) ★ Widely Covered in the US Media FOX5 NEWS “ Dr. Michael J. Baime, MD, director of the Program for Stress Management at the University of Pennsylvania commented, “In today’s society we need to find a way for the individual to manage stress easily and effectively. Stress has been found to be the underlying cause of many problems, including memory loss, lack of concentration, sleep disorders, and depression. The MC Square device has been used in Asia to promote stress reduction, relaxation, and improved concentration. We are actively engaged in an exciting testing program to fully determine the impact of the product, especially as it influences stress reduction and improved concentration.”
5. MC square in China ▶ Pronounced as ‘XUELEXIAN’, the Chinese Brand name for MC Square meaning ‘enjoy learning’ Established Daeyang E&C Sales Company in Shanghai and its Franchised Sales Network • XUELEXIAN COMMERCIAL (SHANGHAI), CO.,LTD. • Daeyang E&C’s wholly-owned subsidiary in China • Established 35 Franchised store network to cover the whole nation • Retail store dedicated to MC Square sales • Market size of study-aid product : 20 times bigger than Korea • Over 30,000 units sold over 3 years Major Chinese News Media reported the advance of MC Square to China extensively 2006.3.4 CCTV Lecture from Korean Education Professor 『A new brain technology landed at China』 Shanghai TV “ HERO” Economic Daily2003. 12.19 2004.5.29
6. Product Road Map(1) Current Sales Models New Models [2007/2008 ] Kid Market Attention Problem Early Education Trend Simple and Sturdy Design Silver Age • Age-related Memory Problem • Worry about Dementia • For age 50-60 years old • Simple Design
Co-Patent in Progress with the Thomas Jefferson University The Use of the MC Square for improving the Age-related Memory Problem The Treatment of the ADHD Further Studies with the Thomas Jefferson Universities for the efficacy of the MC Square The Age-related Memory Problem The Stress Relief The Physiological Verification 6. Product Road Map(2)
2007 and After Personal Device, Contents and System Market Built-in Market License to Brand-name consumer electronic companies for integration into their devices Co-work with well-being product companies 6. Product Road Map(3)
Built the Market from Scratch to A Powerful Brand Name Company More than 1.2 Million Units Sold Over 16 years Very Reliable and Safe Product Proven in Market Example of the Testimonial Marketing for 16 years 7. Proven Marketing Expertise(1)