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Using social media benefits for personal insurance agents

Want to know how you can leverage the power of social media and expand your horizons? Watch the ppt or click on the link https://agencyheight.com/commercial-insurance-vs-personal-insurance/

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Using social media benefits for personal insurance agents

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Presentation Transcript

  1. Social Media for Personal Insurance

  2. How to leverage social media? • Interact with your community  • Track performance metrics    • Don’t rely on only one platform    • Be genuine   

  3. Interact with your community  • Comment on their posts • Make ask me anything sessions • Use social media to demonstrate your real-life experiences • Use hashtags and local search location tags

  4. Track performance metrics    • Use analytics and data • Social media analytics • See what works and what does not

  5. Don’t rely on only one platform    • Sign up to various sites • See which channels customers use • Twitter • Linkedin • Facebook • Instagram

  6. Be genuine    • Original posts and conversations • Confidence is key • Keep your interactions genuine • Offer some personal insurance plans

  7. Conclusion • Don’t miss out on social media • Identify your return on investment • Social media strategy

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