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AXiOM. EL636 | Multimedia Final Year Project Prototype Demonstration. Cliff Aw | Matt Banyard | Amish Ladhu. Project Recap. The Project A basic advertising campaign to promote the AXiOM X. The tools used to promote the product is the focus, not the product itself.
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AXiOM EL636 | Multimedia Final Year Project Prototype Demonstration Cliff Aw | Matt Banyard| Amish Ladhu
Project Recap The Project A basic advertising campaign to promote the AXiOM X. The tools used to promote the product is the focus, not the product itself. The project is split into 2 main components. Website Design and Development of a responsive website Interactivity modules including touch capabilities Web Marketing Video Identand teaser videos ‘Coming together’ advert Components (Headphones, Phone Interior, Accessories) OS Demonstration Video EL631 | Final Year Project | Cliff Aw | Matt Banyard| Amish Ladhu
Delegation of Tasks Cliff Website design and development, web marketing, 3D modelling. Matt 3D modelling, visual effects, compositing. Amish Web design and development, 3D modelling. EL631 | Final Year Project | Cliff Aw | Matt Banyard| Amish Ladhu
Progress to Date Website Design and Development Complete master page/homepage Responsive capability implemented Interactivity Modules Slider (Desktop and mobile versions) Customised HTML5 video player Magnification on image Marketing Social media sites online Updating of social sites EL631 | Final Year Project | Cliff Aw | Matt Banyard| Amish Ladhu
Progress to Date Video Modelling Final phone design complete Accessories complete Animatic components in progress Ident Complete but subject to change Teaser/Component Videos Headphones teaser ‘Coming together’ advert Animatic complete OS Demonstration Researching of similar adverts Discovering solutions EL631 | Final Year Project | Cliff Aw | Matt Banyard| Amish Ladhu
Planning – Gantt Chart EL631 | Final Year Project | Cliff Aw | Matt Banyard| Amish Ladhu
Next Stages Website Design and Development About, Phone Design, Tour the OS, Specs, Contact Responsive capability implemented Interactivity Modules Multi-axis rotation module (Phone) Rotation module (Headphones) Rollover tooltips (Specifications) Small animations (Tour the OS) Testing Testing (Cross browser/OS and tablet/mobile) Touchscreen capabilities Marketing Update sites with progress and new additions Video/3D Teaser Videos Phone case Phone unboxing Charging accessories Exploded view of Phone ‘Coming together’ advert Modelling of different components Low poly model walkthrough Filming of settings OS Demonstration Outlining and creating a story board Using online resources to create the UI and adjust to AXiOM brand guidelines EL631 | Final Year Project | Cliff Aw | Matt Banyard| Amish Ladhu
Problems Encountered Website Learning and implementing responsive design Finding interactive modules for the site, which aren’t plugin heavy. Finding a solution for a interactive multi axis image explorer Video/3D Modelling Capabilities of hardware becoming limited due to high poly models. Inexperience of creating photorealistic models from rendering techniques. Planning and timetabling the digital assets we want to complete. EL631 | Final Year Project | Cliff Aw | Matt Banyard| Amish Ladhu
Development of Technical & Creative Skills Website Writing responsive HTML HTML5 JavaScript Experience Overall proficiency writing HTML and CSS Web optimisation Designing for the web Web Marketing Video Improved proficiency within; 3DS Max (HDRI Maps and Environment based lighting) General modelling and shader texturing process After Effects (including Element 3D plugin) Industry Keeping to a predefined timetable, ensuring work is completed on time Accounting for and adjusting plans Relying on our own time management Using online tools to aid in workflows Problem solving, knowing where to find online help/advice/tutorials EL631 | Final Year Project | Cliff Aw | Matt Banyard| Amish Ladhu
End Questions? https://vimeo.com/groups/axiom https://www.facebook.com/AXiOMplc http://al281.student.eda.kent.ac.uk/html/ EL631 | Final Year Project | Cliff Aw | Matt Banyard| Amish Ladhu