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Once upon a time, there was … a bar. And then it became not just a bar, but a bar, a café, a club and a teahouse. http://vimeo.com/34427878. SIA “DPM bar” . An unique (for Riga) subculture of bar-lovers was created. What was needed?. Clients Staff Commercial budget. Clients Low prices
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And then it became not just a bar, but a bar, a café, a club and a teahouse
What was needed? • Clients • Staff • Commercial budget
Clients • Low prices • Frivolous atmosphere • Location
Staff • Charisma vs professionalism • Stress resistance • “King of the castle” rule • Your staff is your promoter!
Facebook Number of active users on our Facebook.com page (highest– 15817, average- 8000)
Tendency of growth on Foursquare Динамика роста посещений заведения используя гео-локационную социальную сеть Foursquare.com
Total cost of using tools needed for promoting our business: