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Mobile Merchants We Welcome them We train them We support them

Mobile Merchants We Welcome them We train them We support them. Wireless POS Growth. Mobile POS could account for close to 50% of all POS terminals sold by 2011 Over the past three years wireless units deployments have grown at a rate of 20% annually

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Mobile Merchants We Welcome them We train them We support them

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  1. Mobile MerchantsWe Welcome themWe train themWe support them

  2. Wireless POS Growth • Mobile POS could account for close to 50% of all POS terminals sold by 2011 • Over the past three years wireless units deployments have grown at a rate of 20% annually • Forward thinking ISO’s have begun to make the shift to balance their merchant portfolio to take advantage of the new business opportunity Source: Yankee Group, Nilson Report

  3. Market Segments • Contractors & Service Providers Plumbers, HVAC, Electrical, Maid Services • Transportation Taxis, Limousines & Shuttles • Trucking, Towing and Recovery Trucking Companies and Tow Truck Operators • Holiday/Winter Christmas Tree, Line-busting, Snow Plow, Heating Oil • Hobbyists Flea Markets, Craft Fairs, Antique Dealers, Gun Shows • Seasonal & Special Events Fireworks, Sporting, Concert • Home and Office Delivery Food, Supplies • Home Based Businesses/Individual Franchises Cosmetics, Cooking, Healthcare, Cleaning

  4. How do find Mobile Merchants • Not as hard as you would think: • Yellow pages • Online • In print • Local associations and unions • Simply look up unions online • Go to a national website like Mary Kay type in your zip code • Stop and find local cleaning services

  5. Traditional Mobile Processing- What's wrong with this transaction? • Remote Terminal/Virtual Terminal • Card number written down and entered later… • Card number called in to home office… • Card number written down wrong? • Over their limit? • Extremely high Interchange rates- CNP • 100% Merchant liability • Friendly/Criminal Fraud • Overcome consumer reluctance • Checks bounce... Use PIN Debit

  6. Way Value/Objection Handling • Telling isn’t selling… • Must be a conversation • NOT bright, shiny, new (GPRS/CDMA) • Avoid yes/no questions • Ask negative questions • I’m sure you never experience x…? • Let them talk…

  7. Way Value/Objection Handling • Do not accept cards today • Used to take cards… • Too expensive (card present with Way) • Chargebacks/Declines (card present) • Too complicated (simple, cell phone form factor) • Never accepted cards • Can’t I’m mobile... • Cash/Check only (lost opportunities, collection issues)

  8. Way Value/Objection Handling • Accept cards today • Virtual Terminal/Remote terminal • Card not present fees/downgrades • Chargebacks (fraud/friendly fraud) • Declines (over limit, written down wrong) • Knuckle-buster • Declines? • Funding time? (7 to 10 days)

  9. MTT Value Proposition • Mobile Solution Designed for Mobile Merchants • Most Affordable Wireless Solution • Lower Interchange Rate • Card present rates not CNP penalties • Guaranteed Payment • Increase Sales • Higher Average Ticket • Increased Customer Satisfaction

  10. Way5000- What’s New • Sleek New Design! • No Backpack • Large back-lit screen • Joystick navigation • Powerful New Hardware! • Expanded Memory • Longer Battery Life (replaceable) • Enhanced Connectivity (Jasper) • PIN Debit on the front

  11. Way5000- What’s New • New Operating System • No login process • Instant on/off • Multi-App Enabled • Check Q2 2009 • Gift Q2 2009 • Custom applications available • SDK Available • Update Way Control Center • Full OTA Updatable (OS and Apps)

  12. Thermal Printing Get to know the MP100 Printer Easy Loading “Drop-in” Paper Design Power Indicator Infrared MTT Interface Paper Advance

  13. Top Merchants to sell now in greenTop Merchants to seed now in orange

  14. Thank You

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