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CHAPTER TWO THE STRUCTURE OF A COUNTERFEIT INDUSTRY

CHAPTER TWO THE STRUCTURE OF A COUNTERFEIT INDUSTRY. Fake Stuff. © 2011 Taylor and Francis. Key Ideas. Production Cost of Fake Cell Phone Life Cycle of Fake Cell Phone iPad and pseudo iPad The Great Patent Battle - MediaTek as an example. © 2011 Taylor and Francis.

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CHAPTER TWO THE STRUCTURE OF A COUNTERFEIT INDUSTRY

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  1. CHAPTER TWOTHE STRUCTURE OF A COUNTERFEIT INDUSTRY Fake Stuff © 2011 Taylor and Francis

  2. Key Ideas • Production Cost of Fake Cell Phone • Life Cycle of Fake Cell Phone • iPad and pseudo iPad • The Great Patent Battle - MediaTek as an example © 2011 Taylor and Francis

  3. Electronic Stores mushroomed in Shenzhen China as the World’s Factory © 2011 Taylor and Francis

  4. Cost Analysis of Fake Cell Phones © 2011 Taylor and Francis

  5. Cost Analysis of Fake Cell Phones(cont’d) © 2011 Taylor and Francis

  6. Cost Analysis of Fake Cell Phones(cont’d) © 2011 Taylor and Francis

  7. Cost Analysis of Fake Cell Phones(cont’d) © 2011 Taylor and Francis

  8. Cost Analysis of Fake Cell Phones(cont’d) © 2011 Taylor and Francis

  9. The Life Cycle of Cell Phone © 2011 Taylor and Francis

  10. The Life Cycle of Cell Phone (cont’d) © 2011 Taylor and Francis

  11. The Life Cycle of Cell Phone (cont’d) © 2011 Taylor and Francis

  12. The Life Cycle of Cell Phone (cont’d) © 2011 Taylor and Francis

  13. The Life Cycle of Cell Phone (cont’d) © 2011 Taylor and Francis

  14. Turn-Key Solutions • One-Stop Shopping which includes all the following: Application Software Platform Drivers Testing Components IC design © 2011 Taylor and Francis

  15. iPad and Pseudo iPad © 2011 Taylor and Francis

  16. The Great Patent Battle • Since 2010 smart phone makers have become more litigious. • “Should any one firm gain an important lead, it might dominate the industry for decades – just as Microsoft has dominated the market for personal computer software. (Economist, October 23rd 2010, pp.67) • A new type of player: firms with open-source platforms, such as HTC (Taiwan) are sued by Apple and battles are estimated to last for years. Or MediaTek (See next page)

  17. MediaTek’s Lawsuit Summary © 2011 Taylor and Francis

  18. MediaTek’s Lawsuit Summary (cont’d) © 2011 Taylor and Francis

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