130 likes | 258 Views
PROJECT MANAGEMENT. Instructor: Katalin Goldstein Email: katalin.goldstein@uni-corvinus.hu. WHAT ARE TALKING ABOUT?. WHY WE NEED A FOOD REVOLUTION. THE REVOLUTION. A national movement to change the way America eats.
E N D
PROJECT MANAGEMENT Instructor: Katalin Goldstein Email: katalin.goldstein@uni-corvinus.hu
A national movement to change the way America eats Jamie wants to mobilize the huge response to the Food Revolution so far and turn it into a movement for change in which America leads the world. It will bring together millions of people and inspire the nation to fight obesity with better food. At its heart is a powerful strategy to get people cooking again. Here are some of the ways we'll be doing that:
THE PROBLEM stems from the loss of cooking skills at home and the availability of processed foods at every turn, from the school cafeteria to church function halls, factories and offices. This Food Revolution is about saving lives by inspiring everyone: moms, dads, kids, teens and cafeteria workers to get back to basics and start cooking good food from scratch.
More cooking at home • A nationwide network of community kitchens where anyone can go to learn basic home cooking • Jamie's home cooking course • Freshly cooked meals at school • An activist program to support parents who want better food in their child's school • A community website to encourage grass-roots activities for change all over the US • Cooking in the community • The Food Revolution truck, a mobile food classroom and flagship center for the Food Revolution • A cooking course available in church halls, community and healthcare centers and the workplace • Schools and Communities - to inspire and educate parents, carers, young adults and children through: • Freshly cooked meals in schools and colleges • Cooking lessons for kids at school • Lessons teaching basic food skills to healthcare and social care professionals • Cooking classes for the public in the community • Corporations - to promote culture change and encourage community investment on several levels: • Food industry - help to tackle obesity by producing better food products and labeling products in a more honest way • Healthcare sector - investing in future health means cost savings down the line • Employee health - provide better food for employees in company canteens and provide cooking classes for employees to give them the skills they need to be healthy
REASONS FOR FAILURESBehaviour change theories used Decision making process: Overall Target Audience: Research: Audience segmentation: Current behaviour: Behaviour Change goal: Barriers: Costs: Tools used: Communication: Benefits offered to change behaviour: Evaluation:
ANOTHER APPROACH TOP-DOWN
What is project management? Concepts and definitions Organizations Organizational behaviour Management and leadership Time and stress management Skills in project management Planning Risks and crisis The context of project management Case studies,current issues - discussions Presentations Exam THE COURSE
PARTICIPATION AND COOPERATION http://lectures10.wikispaces.com/