Tested Techniques to boost engagement on the Instagram

1. Tested Techniques to boost engagement on the Instagram Although there are many beliefs in posting images, the heart of Instagram still lies in the visual content. Today, users go toward brands that post authentic video content on diverse perspectives. Visually the weekend vibes and brightened pictures are now replaced by the candid pictures and natural look and some people even go for “no edit” to capture the attention. But the most important point here is to have a consistent visual feed that keeps the followers engage. In fact, according to a survey, 70% of the most popular brands have a consistent Instagram feed. However, when posting you need to come up with content that is relevant and match your brand. Choose the right hashtag for your posts Selecting the best hashtags for your Instagram content can differentiate between appearing as a star post and sinking the end hitting the rock. When selecting the hashtag to describe your post, don’t aim for too generic like #Fashion or #Content as you will face plenty of competition on the road. Instead, you should go with the hashtags that are the mixtures of the ongoing trends and industry-specific. If you want to take a step further then, research each hashtag to see how many likes are there on each hashtag and- if your content matches it then, hurray you got a winning hashtag on your post. Yes, Instagram allows you to put up to 30 hashtags on your post but adding so many hashtags under your post can make you look underrated and unprofessional. So, instead of aiming for quantity go for the quality by aiming more viewers with few hashtags. Related Post: Tested and Tried Ways to Increase Your Instagram Engagement In 2020

2. Explore the range of videos and content Heard about the new quote? A picture may worth a thousand words but a video may worth millions of views. Right from the short mashup video to long feature video, you can post anything to promote your brand. You can also use video options for the question and answer session or reveal the new product to offers authentic behind the scene to your viewers. And don’t forget about the IGTV feature of Instagram. Although there many who thinks that it is dead, it is actually intended for long-term videos and can be perfect for your brand. Use Instagram captions and captions As the video content is dominating the social media networks the audio has become a poor cousin on which nobody pays attention. In fact, around 40% of people prefer to watch video content without any voice. That’s why subtitles have become an important weapon to attract views while delivering core messages.

3. While subtitles have become an important part of the Instagram stories, they are not a part of the storytelling as people still love to watch stories with sound on. You need to understand that your Instagram journey will never come to an end. With the range of features that are offered by Instagram, you can grow stronger relationships with your loyal visitors that will maximize the engagement on the channel. Moreover, if you need any further assistance or social media marketing services for your brand then, feel free to visit ProICT LLP today.