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Vs.

Vs. ‘The Angel’s Share’ (2012) Dir. Ken Loach. ‘Taken 2’ (2012) Dir. Oliver Megaton . YOU MUST make notes on EACH case study example as we go through them.

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Vs.

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  1. Vs. ‘The Angel’s Share’ (2012) Dir. Ken Loach ‘Taken 2’ (2012) Dir. Oliver Megaton YOU MUST make notes on EACH case study example as we go through them. YOU SHOULD open up x4 TABS (Cmd – T) – 1 Page should be ‘Taken 2’, 1 Page should be ‘The Angels Share’, 1 Page should be the Unit G322 – Section B Page and finally the other page should be YOUR Case study.

  2. AS Media Studies – Section B) New Media and Proliferation of Hardware Wednesday 24thApril 2013 Unit G322: Key Concepts Exam

  3. Homework: • Complete an analysis of the representation of Ethnicity from the BLOG example. • This MUSTbe a hand written answer. • YOU SHOULD analyse the the sequence 4 times and make notes, just like you would in the exam. • YOU SHOULD then spend no longer than 45 minutes writing your response. • Due: TODAY

  4. Aims & Objectives Why? • Re-cap prior learning of HOW to approach Section B of the Exam. • Focus on the impact of New Media Technologies and Technological Convergence within the Film Industry through the 2 Case Study examples YOU MUST learn for the exam – ‘Taken 2’ (2012) and ‘The Angels Share’ (2012) • There will be a particular focus on the “Proliferation of Hardware” and the opportunities and threats posed by VODfor example. • YOU WILL be given the opportunity to revise for Section B in the lesson as well. • Review the learning and set homework for next lesson. So you can succeed in the exam!

  5. YOU MUST write down an opportunity posed by new technologies for ALL stages - PDME YOU SHOULD give 1 example for EACH (PDME) that you know and can apply in the exam. YOU COULD explain how x1 of these methods is appealing to an institution in targeting an audience.

  6. ?

  7. 3) Introduction of Technologies that have impacted/changed Film PDME YOU MUST, in your Blog Page under the Heading 3) Introduction of Technologies that have impacted/changed Film PDME, research and note down information regarding the transition from 35mm to Digital Film. The article you are looking for is: “The End of an Era Arrives as Digital Technology Displaces 35mm Film in Cinema Projection” • You need to record x1 statistic/verbal code that establishes the following: • What date will mark the “crossover point” • What impact (%) in terms of decline this will have in terms of 35mm by the end of 2012. • 2015 – Predictions? • What film (which was produced in 2009) “changed everything”.

  8. 3) Introduction of Technologies that have impacted/changed Film PDME What is the trend in terms of Projection Technology?

  9. 3) Introduction of Technologies that have impacted/changed Film PDME We're About to Lose 1,000 Small Theaters That Can't Convert to Digital. Does It Matter? February 2012 – Michael Hurley • Nearly 20% of all theaters in North America will disappear because they can't afford digital projection. • In a VOD world, does it matter if we lose up to 1,000 theaters?

  10. 3) Introduction of Technologies that have impacted/changed Film PDME YOU MUST research and find out HOW each of these examples of VOD have impacted/changed FilmD and E – This COULD be statistics such as volume of films available to stream – Is your case study one of those films? If it’s not released yet will it be?

  11. FEEDBACK

  12. ‘Taken 2’ (2012) Dir. Oliver Megaton ‘Taken 2’ (2012) has benefitted from it’s synergyand product placement deal with Apple – as have iTunes it seems.

  13. 3) Introduction of Technologies that have impacted/changed Film PDME Ken Loach (Director of ‘The Angels Share’ – 2012 - has: “.. lambasted the ‘colonising’ of our cinemas by American product and called for the public ownership of cinemas which were programmed by film lovers and not ‘by people who care about fast food’. – Is he a fan of the changes to Film Exhibition?

  14. 3) Introduction of Technologies that have impacted/changed Film PDME ‘The Spirit of ‘45’ (2013) Dir. Ken Loach http://www.thespiritof45.com/About-The-Film/A-Brief-Synopsis This link provides a good overview of some of the co-production deals in place to help distribute and sell the film to audiences.

  15. 3) Introduction of Technologies that have impacted/changed Film PDME – Case Study Key Term: Shoestring Film

  16. 3) Introduction of Technologies that have impacted/changed Film PDME

  17. 3) Introduction of Technologies that have impacted/changed Film PDME YOU MUST go onto Movie Insider and find out which films they were competing with at the box-office during the opening weekend of the Films release.

  18. FEEDBACK Research – HOW much did they make at the Box-office in total EACH?

  19. 4) The Proliferation in hardware and content for institutions and audiences In your exercise book YOU MUST visit the page(s) for Unit G322: Section B and ‘Taken 2’ and ‘The Angels Share’ and “mind-map” some key information you need to know in relation to this area. YOU SHOULD research your own Case study as well for this area!

  20. FEEDBACK

  21. 2. The availability of new technology has changed the production, distribution and consumption of media products. To what extent do you agree with this statement in relation to your chosen media area? You have 20 minutes to prepare for this question which YOU WILL answer in the lesson today.

  22. 2. The availability of new technology has changed the production, distribution and consumption of media products. To what extent do you agree with this statement in relation to your chosen media area? Plan your answer – 2 minutes Introduction – 2 minutes Main Body and Cross Comparison – 35 minutes Conclusion – 2 minutes Proof read your answer – 3 minutes You are going to answer the question based on these time constraints on the line paper provided OR in your exercise book. YOU MUST be strict with yourself in keeping to these time constraints. YOU MAY use the notes you have made in the lesson today, however this may end up harming your time management strategy. YOU MUST refer to your own case study material as well.

  23. FEEDBACK

  24. What have you learnt?

  25. Homework: Section B – COMPLETE your Case Study Research on a High Budget Case Study and a Low Budget Case Study. COMPLETE a Past Paper Question from the Blog for Section B of your choice – MUST be hand written! REVISE – There is Compulsory Revision this Friday (26th April) DUE: MONDAY 29thApril – Period 1

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