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Social Psychology

Explore the impact of social pressures on our behavior, thinking, and relationships with others through experiments. Focus areas include conformity, obedience, group influence, and the effects of group interaction.

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Social Psychology

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  1. Social Psychology Study through experimentation of how we think about, influence, and relate to other people

  2. Focus: Influence • Conformity (Solomon Asch) • Adjustment in behavior or thinking to match a group standard • Result of unconscious or social pressure? • Comes from the desire for security in a group • Chameleon Effect • Mood Linkage • Reasons for conformity • Normative Social Influence • Informational Social Influence

  3. Focus: Influence • Obedience • A person’s response to commands • Stanley Milgrim experiment • What Asche and Milgrim Showed Us • We often go against our morals/beliefs because of what is expected of us • Social influences can lead us to conform

  4. Focus: Influence • Group Influence - How do we behave around other people? • Social Facilitation • Increased performance on simple tasks around others • Audience Effect • Coaction Effect • Decreased performance on difficult tasks • *think Yerkes Dodson Law*

  5. Focus: Influence • Group Influence - How do we behave around other people? • Social Loafing • Exerting less effort when working in a group • Less accountability or effect may be viewed as dispensible • Deindividuation • Loss of self-awareness/self-restraint in group • Fosters arousal and loss of anonymity • Anti-normative behavior is released

  6. Focus: Influence • Effects of Group Interaction • Group Polarization • Enhancement of a group’s tendencies over time • Groupthink • Thinking that occurs when the desire for harmony in the group over rides all other ideas

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