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Increasing the Odds

Increasing the Odds. Anatomy of student produced educational documentary from the Virginia Ball Center at Ball State University Presented to Muncie Business Roundtable, May 13, 2009 by Professor Cecil E Bohanon and Mr. Robert Kramig. What is Immersion Learning?. Student Directed

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Increasing the Odds

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  1. Increasing the Odds Anatomy of studentproduced educational documentary from the Virginia Ball Center at Ball State University Presented to Muncie Business Roundtable, May 13, 2009 by Professor Cecil E Bohanon and Mr. Robert Kramig

  2. What is Immersion Learning? • Student Directed • Community Partner • Final (Marketable) Product

  3. What was our project ? • 30 minute student-produced documentary about business start-ups targeted to entrepreneurship classes and business incubators • 13 students + Professor + Virginia Ball Staff • Movie title: Increasing the Odds

  4. What story does it tell? • Passion • Pass the Market Test • Write a Business Plan • Network • Persistence • Air Robotics • Blue Bottle Coffee Shop • Vera Bradley • Ball Corporation • Big Sky Brewery • Anheuser-Busch

  5. Show trailer Now!

  6. Pre-Production • Research the topic and listen to those who know about it • Identify Themes and Subjects • Write, Write, Write

  7. Production • Filming Interviews and B-roll • Trips to locations

  8. Post-Production • Editing • Music • Marketing and Arranging Showcase • Follow-up for Sales

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