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S T. C LOUD S TATE U NIVERSITY A tradition of excellence and opportunity

S T. C LOUD S TATE U NIVERSITY A tradition of excellence and opportunity. Division of Enrollment Management Presentation. Enrollment Management Focal Areas Enrollment Management Committee Report Tentative Enrollment Comparison #s (Fall ’04 vs ’03).

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S T. C LOUD S TATE U NIVERSITY A tradition of excellence and opportunity

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  1. ST. CLOUD STATE UNIVERSITY A tradition of excellence and opportunity

  2. Division of Enrollment Management Presentation • Enrollment Management Focal Areas • Enrollment Management Committee Report • Tentative Enrollment Comparison #s • (Fall ’04 vs ’03) Thursday, September 2, 2004 Fall Faculty Convocation Mahmoud Saffari Associate Vice President for Enrollment Management

  3. Focal Areas 1. Internal Communication/Partnership 2. External Communication/Partnership 3. Enrollment Management Committee 4. Retention Focus/Integration 5. Student Perception Surveys 6. Customer Service M. Saffari

  4. Focal Areas 1. Internal Communication/Partnership M. Saffari

  5. The Division of Enrollment Management Has Made the Following Campus-Wide Presentations Since September 2003 1. College of Science and Engineering Faculty 2. College of Fine Arts and Humanities Faculty 3. College of Education Faculty 4. College of Fine Arts and Humanities Chairs 5. College of Social Sciences Chairs 6. College of Education Chairs 7. College of Business Chairs 8. University Advancement Staff 9. Administrative Affairs Directors 10. Academic Affairs 11. Athletics—coaches, assistant coaches, staff 12. Enrollment Management Directors 13. Enrollment Management Divisional Staff 14. Advising Center Staff 15. Strategic Planning Committee (SPC) 16. Enrollment Management Committee 17. Student Life & Development Staff 18. President’s Cabinet 19. Excluded Managers Meeting (4/9/04) M. Saffari

  6. Focal Areas 2. External Communication/Partnership M. Saffari

  7. AAS in Natural Resources to BS in Environmental Studies AS in Civil Engi Foundations to BS in Elec/Computer or Manufac/Mecha Engi AS in Library Info Tech to BS in Info Media MCTC SOC=2,546 Int=241 HC=7,486 YR=46%=16 Century College SOC=1,487 Int=208 HC=8,573 YR=64%=45 Central Lakes C SOC=127 Int=5 HC=3,055 YR=66%=55 Normandale CC SOC=1,352 Int=116 HC=8,320 YR=69%=48 2 1 3 4 Ridgewater C SOC=160 Int=3 HC=4,284 YR=62%=70 North Hennepin CC SOC=1,328 Int=58 HC=6,537 YR=71%=83 6 5 Saint Cloud TC SOC=98 Int=16 HC=3,294 YR=81%=55 Lake Superior C SOC=199 Int=3 HC=4,680 YR=59%=17 Dakota County TC SOC=251 Int=18 HC=3,135 YR=72%=5 Anoka-Ramsey CC SOC=400 Int=30 HC=7,332 YR=74%=159 7 10 8 9 1. AAS/Diploma in Civil Engineering Tech to BS in Land Surveying 2. AAS in Auto Service Tech to BS in Tech Assess/Management Diploma of AAS in Civil Tech to BS in Land Surveying/Mapping Science AS in Exercise Sports Science AS in Pre-Airway Sciences to BS in Aviation • > (SOC) Student of Color, (Int) International Student and (HC) Head Count #s are based on the MNSCU enrollment report for end of fall 2003 semester--#s provided by SCSU Dr. Guihua Li on 6/8/04). • YR=%s=#s: Indicate the Admit to Enrolled Yield Rate ( percentages) and the number of students enrolled for Fall 2003. • >Top 10 majors of interest: 1). Pre-Business 2). Undeclared 3). Pre-Nursing 4). Elementary Education 5). Psychology • 6). Criminal Justice 7). Mass Com 8). Social Work 9). Physical Ed 10). Special Ed Division of Enrollment Management M. Saffari, 6/21/04 SCSU Community and Technical College Outreach Plan

  8. Focal Areas 3. Enrollment Management Committee M. Saffari

  9. Enrollment Management Committee (EMC) Goals: To enhance the overall quality of our new incoming undergraduate students To stabilize and meet the overall SCSU enrollment goals through Recruitment, Retention and Marketing efforts and initiatives M. Saffari

  10. Enrollment Management Committee (EMC) Representation:I. Faculty (9) II. Staff (11) III. Students (6) How often did Once a month for 2 hours EMC meet?(Jan. 28, Feb 25th,March 24, April 21st) M. Saffari

  11. Enrollment Management Committee (EMC) Subcommittees: I. Retention (Chair) II. Recruitment (Chair) III. Marketing (Chair) Website Notes: Available now @ www.stcloudstate.edu/documents/enrollmentmgmt M. Saffari

  12. Retention: Top Areas of Focus • A. Gen Ed Course Availability • B. English 191 • C. Full-Year Schedules for NEFin progress • D. Student Early Alert System in progress • E. Clear Set of NEF Expectations • F. Student Responsibility • G. Tutoring M. Saffari, 4/20/04

  13. Recruitment: Top Areas of Focus • A. Increase Scholarship Opportunities • B. Faculty Connection to Student Recruitment in progress C. Programs that Make SCSU More Competitive M. Saffari, 4/20/04

  14. Marketing: Top Areas of Focus • A. Research/Student Perception Surveys • B. Internal Marketing • C. Segmentation M. Saffari, 4/20/04

  15. SCSU Recruiting/Retention Major Internal/External Challenges! Course availability:For New Entering Freshmen For New Entering Transfers Image For Returning Students (backlog) “The inability to be able to plan a degree program…The lack of available seats in required courses represents the greatest challenge for students and generate a considerable amount of anger and frustration to students. The difficulty in getting courses is no doubt the biggest factor in the extended time it takes to graduate. Furthermore, SCSU is reportedly becoming known in the community for the difficulty students have in needed classes, a situation that effects not only retention but also recruitment.”Noel-Levitz, Nov. 28, 2000 SCSU Consultant Report Have added approximately 1700 more Gen Ed seats this fall vs. last fall. New freshmen/transfers are more satisfied with seat availability/course selection. M. Saffari, 8/29/04

  16. D. Clear Set of NEF Expectations • E. Student Responsibility

  17. New Student/Parent OrientationsKey Strategies to Succeed at St. Cloud State University Faculty Panel 1. Make college a high priority. 2. Be responsible for your own learning. 3. Design a well-balanced schedule. 4. Attend classes daily. 5. Take good notes. 6. Do reading/homework daily. 7. Get to know your professors. 8. Participate in extracurricular activities 9. Ask questions. 10. Be open to learning. M. Saffari, 5/10/2004

  18. Student Perception Surveys a. First Year Resident Hall Student Opinion Survey (in-house) Implementation Date: Fall ’04 b. Student Opinion Survey (ACT) (National) Implementation Date: Fall 2004 (November) c. Academic Advising Survey (in-house) Implementation Date: Spring ’05 (preferably Jan. ’05) M. Saffari, 4/20/04

  19. New Entering Student Goals for Fall 2004 (as of 9/1/04) 1. Increase the # of Students of Color New Entering Freshmen: + 40.3% Inc. over fall ‘03 (146 vs 104) (the highest increase in 6 years) New Entering Transfers: + 19.1% Inc. over fall ‘03 (56 vs 47) (the highest increase in 4 years) 2. Increase the # of Transfer Students + 16.4% (+184) Inc. over fall ‘03 (1307 vs 1123) 3. Recruit Better Quality New Freshmen Division of General Studies (DGS) +.82 Inc. in mean ACT over fall ‘03 and 1.10 over fall 2002 cohort (21.23 vs 19.13) Students of Color (NEF) +.58 Inc. in mean ACT over fall ‘03 (19.71 vs 19.13) All New Entering Freshmen +.10 Inc. in mean ACT over fall ‘03 and .23 over fall ‘02 cohort (21.59 vs 21.36) M. Saffari, 8/30/2004

  20. Summer FYE EnrollmentSystem-Wide Comparisons(’04 vs ’03 & ’03 vs ’02)As of 9/1/04 ’04 vs ’03’03 vs ‘02 SCSU +17 -50 Mankato -45 -36 Bimidji -28 +33 Metropolitan SU -15 -18 MSU Moorhead -10 -25 Winona SU -20 -28 Southwest MSU +16 -9 ___________________________________ System-Wide -78 +36 M. Saffari, 9/1/04

  21. Annual SCSU Graduated Students2003-’04 vs 2000-’01 SCSU graduated +28% more students (+633) during the past three academic years than in 2000-2001. The highest in 4 years 2902 vs 2269 M. Saffari, 8/24/04

  22. The Need to Keep Improving “Even if you are on the right track, you are going to get run over if you just sit there.” Will Rogers M. Saffari

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