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Strategic Alliances

Strategic Alliances. A different way of doing business. Strategic Alliances. Mutually beneficial partnerships to innovatively inform and engage the public in NASA missions, at no cost to NASA . Incorporates strengths of each party Financial burden on partner NASA unique assets are leveraged

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Strategic Alliances

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  1. Strategic Alliances A different way of doing business

  2. Strategic Alliances Mutually beneficial partnerships to innovatively inform and engage the public in NASA missions, at no cost to NASA. • Incorporates strengths of each party • Financial burden on partner • NASA unique assets are leveraged • Win-win collaborations

  3. Making Alliances 1. Request for Entrepreneurial Offer (REO): a non-reimbursable Space Act Agreement • Consumer Products and Services /Fall ’03 • Digital Imagery Dissemination/Spring ’04 • Individual submissions

  4. Making Alliances • Proposal(s) evaluated by virtual team • Management concurrence • Negotiation • Space Act Agreements

  5. To Date Name the Rovers Hardee’s/Carl Jr.’s Space Station: Sim World Book Office Max Pending The LEGO Company AWS/WeatherBug Internet Archive Alliances

  6. What’s Next • Next REO: for Return to Flight? Others? • Increase coordination of efforts to eliminate redundancy and enhance value of our assets

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