RED Hat product focus

1. RED Hat product focus 3/17/14 – 3/28/14

2. Introduction Our Product Focus for the next two weeks is Red Hat. Red Hat is a maker and distributor of enterprise Linux applications and programming platforms. Founded in 1993, Red Hat has grown to become the industry leading enterprise level Linux distribution. Red Hat’s products and solutions are used by over 90% of the Fortune 500. Red Hat’s customers are also spread across various industries like Telecom, Healthcare, Financial, Retail, and Manufacturing. Though our Red Hat solutions focus on operating system administration and management, Red Hat also has an extensive line of products spanning many areas of IT such as Applications Servers, Data Services, Messaging, Storage, Cloud Management, and Virtualization.

3. Introduction Red Hat = Enterprise Linux What is Linux? Linux is an open-source operating system based on the UNIX kernel. Linux runs on more hardware platforms than any other operating system and can also be found in embedded systems such as cell-phones and tablets (Android), routers, automation controls, and televisions. Many distributions of Linux are free to download and install such as Debian, SUSE, Ubuntu, and GNOME. What is Open-Source? Open-source software is computer software who’s source code is made available and licensed to anyone to freely study, change, or distribute. Open-source licenses grant licensees the right to copy, modify, and redistribute the source code.

4. Product Focus Notes Social Media • All social media posts will revolve around Red Hat and it’s impact on the IT industry. Topics such as certification, job potential, and training will be represented. • Look for a new post each morning for the next two weeks to push our Red Hat focus. Target Audience • Our target audience is any IT Professional looking for fundamental or advanced Red Hat administration training.

5. Supporting documents • Apart from providing daily social updates, numerous blog articles to link to, and an external email to send to clients, we have also provided you with a variety of supporting documents to use throughout the two week product focus and beyond. • The supporting documents for our Red Hat Product Focus include such things as individual class sheets with descriptions, summaries, and next steps, a certification overview sheet, a class date sheet, a Linux job report study, and a Red Hat economic impact study. • The documents are detailed within this presentation.

6. internal documents

7. internal documents Economic Impact of Enterprise Linux • Forrester Study • Includes: • Cost Analysis • Benefit Analysis • Financial Summary • Excellent information relating to the overall cost of ownership and maintenance for Red Hat customers and the types of benefits they will receive for adopting their platform. The impact of reduced downtime to IT Staff and overall revenue are reviewed. • Important to understand the type of financial investment companies make to leverage their need for training.

8. internal documents Linux Job Prospects Report - 2014 • Report highlighting the fact that there is explosive growth in the Linux job market • Includes: • Recruiting information and stats • Salary information and how Linux pros increase rates higher than most of the IT industry • Great resource to understand why Red Hat solutions are extremely valuable for us as a training provider and why more Linux professionals will want to increase their skill set. You can also draw the conclusion that more non-Linux IT Professionals will think about adopting those skills as well.

9. internal documents Red Hat System Administration Training Portfolio • Reference sheet for our current Red Hat Product Line • Includes: • Key Phrases to identify prospective customer • Student Background • Appropriate course and associated certification

10. internal documents Red Hat Core System Administration Training Paths • Easy reference sheet for certification track information based on the experience level or current job of the customer • Includes certification paths for both the Red Hat Systems Certified Administrator (RHSCA) and the Red Hat Certified Engineer (RHCE)

11. internal documents InfoGraphic – What You May Not Know About Red Hat, Linux, and Open Source • Interesting notes and details about Linux, Red Hat and Open Source

12. external documents

13. External documents Red Hat Certifications: Proven Real-World Skills • Includes: • Target Audience for both the RHCSA and RHCE • Training Paths for both the RHCSA and RHCE • Key differences between an RHCSA and the RHCE • Excellent resource for your customers interested in Red Hat certification • This sheet has been localized for all markets to distribute to clients

14. External documents Class Sheet – RH124 • Red Hat System Administration I • For IT Pros who are new to Linux and require core Enterprise Linux skills. • Includes: • Course Content Summary • Target Audience • Prerequisites • Recommended next course • Information on which certification the course applies to

15. External documents Class Sheet – RH134 • Red Hat System Administration II • Designed for IT Professional working to become full-time enterprise Linux system administrators • Includes: • Course Content Summary • Target Audience • Prerequisites • Recommended next course • Information on which certification the course applies to

16. External documents Class Sheet – RH190 • Red Hat Command Line Skills • Designed for IT Professional who are new to Linux and UNIX administration and require core administration skills using the command line only • Includes: • Course Content Summary • Target Audience • Prerequisites • Recommended next course • Information on which certification the course applies to

17. External documents Class Sheet – RH200 • RHCSA Rapid Track Course with Exam • Designed for experienced Linux system administrators who want to expand their technical skill set and acquire the Red Hat Certified System Administration (RHSA) • Includes: • Course Content Summary • Target Audience • Prerequisites • Recommended next course • Information on which certification the course applies to

18. External documents Class Sheet – RH242 • Red Hat Linux Troubleshooting • System Administrators will learn techniques for troubleshooting a Linux system and how to use the troubleshooting tools available on Red Hat Enterprise Linux Includes: • Course Content Summary • Target Audience • Prerequisites

19. External documents Class Sheet – RH254 • Red Hat System Administration III • Designed for experienced Linux system administrators who require networking and security administration skills • Includes: • Course Content Summary • Target Audience • Prerequisites • Information on which certification the course applies to

20. External documents Red Hat Class Date Sheet • Includes: • Class Title and Overview • Class length • Class Price • Upcoming Class dates

21. External documents Red Hat Customer Facing Email • Includes: • Certification data • Link to our available training • Link to our upcoming webinar • Links to additional resources

22. Questions? Please contact your local Marketing Team with any questions pertaining to any of our Product Focus content We also encourage feedback on our Product Focus materials – if there are certain types of content you would like to see more of please communicate that to your local Marketing Team as well.