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Heathrow’s Sustainable Transport Strategy. Alastair Duff Chairman- Heathrow Area Transport Forum. Heathrow Background. Passengers: 68m Cargo: 1.2m tonnes Staff: 74,000 Companies 435 Airlines: 90 Destinations: +180 world-wide. Heathrow as a Hub. busiest bus/coach hub in UK
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Heathrow’s Sustainable Transport Strategy Alastair Duff Chairman- Heathrow Area Transport Forum
Heathrow Background Passengers: 68m Cargo: 1.2m tonnes Staff: 74,000 Companies 435 Airlines: 90 Destinations: +180 world-wide
Heathrow as a Hub • busiest bus/coach hub in UK • rail hub with 7 on-airport rail stations • is both a Highway Authority and • a bus & coach licencing body
Airport Transport Matrix Distance Transport Mode Target Group Potential Product Types Urban bus Metro Staff / [pax] Guided bus Within 10 miles Light rail Express bus/coach Urban Train Metro Pax / Staff Rail / Air coaches 10 - 20 miles Inter-urban train Express coach Frequent train connections Pax / Staff 20 - 35 miles Airport dedicated train Air pax focused coaches Express train Express coach > 35 miles Pax / [Staff] >35 35 20 10
Constrained site Transport issues • 200,000 vehicle movements daily • 50% of vehicles on strategic airportroads between 0800-0900 are airport staff • T5 car parking cap - 42000 spaces • Designated Air Quality Management Area • Constrained vehicle movements, particularly within the Central Terminal Area
Airports are unusual sites • Take our business partners with us – BAA Heathrow only makes up 5% of airport staff • 75% of employees are shift working • Historically parking has always been seen as a staff benefit • Transport challenges west and south of the airport – good services to the east and north • Enable connectivity to 8 on-airport major employment areas • Continue to be an attractive centre of employment
Chair: Alastair Duff Heathrow East Construction Group Mobility Management Group Rail Policy Review Group Freight Quality Group Interchange Group Combined Bus Group Heathrow Area Transport Forum
Objectives for the Transport Forum • agree short and long term targets to increase the use of public transport and reduce car use • devise a strategic plan to achieve them, (also put in the Regional and Local Transport Plans) • and oversee implementation of these strategies
Sustaining the Transport VisionA surface Access Strategy for Heathrow – the next five years
Surface Access Strategies • Targets for greater use of public transport • Facilities to encourage public transport use • Seek to reduce staff car dependency • Encourage car sharing, cycling and pedestrians • Encourage entry by service providers • Develop an inter-modal approach
The Heathrow Transport Fund • Set up November 1996 • Surcharge on Public (30p a movement); and Staff (£12 per pass) parking • Income hypothecated for specific initiatives in support of Heathrow’s strategy to increase public transport accessibility and reduce car dependency • Working in partnership with local authorities, transport operators and the private sector through the Heathrow Transport Forum
Public Transport Issues What the Airport Focus Groups said about buses: -unreliable, uncomfortable, unsafe, expensive, infrequent. 50% believe insufficient routes to LHR 84% believe lengthens journey time 37% would use if more reliable 24% would use if could work more flexibly 36% have good access from home What we did: Customer service training Improved existing, and developed new, bus routes Developed bus priority routes
Achievements so far • £2m annual investment in public transport • Heathrow Express and Heathrow Connect - express and stopping train services to Central London • Free travel on local buses around the airport campus • 6,200 carshare members with 63% carsharing at least 3 times a week • A discounted travel card for airport employees living outside London • A staff travel information and promotional team • High profile marketing campaigns
Public Transport mode share – EC 50.0 45.0 40.0 35.0 30.0 25.0 20.0 15.0 10.0 5.0 0.0 Prague Amsterdam Zurich Munich Geneva Stansted Frankfurt Milan Linate Heathrow Airport
Learning Points from Partnerships • establish solid and reliable relationships • ensure mutual respect based on shared objectives • be highly inter-active • bridge institutional and jurisdictional barriers • quality based, customer-focussed improvements • celebrate successes • concentrate on high potential areas first • MARKETING-MARKETING-MARKETING
More Learning Points • early quick wins are important • you can do a lot with a little • learn from beacons of good practice • commuters are customers too • avoid the law of unintended consequences • set clear and achievable targets • reward good practice • MARKETING - MARKETING - MARKETING