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Recruiting and Welcoming of Latino children into Catholic and non-public schools. Step One: Outreach/Relationship building Build community bridges Reach out and inform new parents Step Two: Admissions Provide enrollment assistance Track and follow up in Spanish Step Three: Retention
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Recruiting and Welcoming of Latino children into Catholic and non-public schools
Step One: Outreach/Relationship building • Build community bridges • Reach out and inform new parents Step Two: Admissions • Provide enrollment assistance • Track and follow up in Spanish Step Three: Retention • Offer family support • Celebrate culture
Step One: Outreach/Relationship buildingUnderstand your school neighborhood demographics • Know your community • Keep track of demographic trends • Identify growing immigrant communities
Step One: Outreach/Relationship buildingReach out to local businesses and organizations • Create and build relationships • Work together
Step One: Outreach/Relationship buildingSpeak at masses and religious education classes • Provide a constant school presence at local churches • Host coffee hour after mass • Speak to parents individually
Step One: Outreach/Relationship buildingAddress reasons why families are not applying • Ask families why they do not enroll their child • Current • Interested families that do not enroll • Erase the myths surrounding public and Catholic schools
Step Two: AdmissionsGet everyone involved • Everyone markets • Everyone recruits • Everyone fundraises • Everyone at the school is a teacher Because people experience a school as a whole
Step Two: AdmissionsCreate a relationship with the family Keep in mind how important “relationship” is to a Hispanic family • Track and follow up in Spanish • Provide language support if necessary
Step Two: AdmissionsProvide translated material • Work with local translation services • Translate websites • Provide translators at large events
Step Three: RetentionPromote parent involvement • Understand reasons why families are not quick to volunteer • Attack the barriers by offering options
Step Three: RetentionIdentify key players in your school • Who do families communicate with when reaching out to your school? Are they the best person for this job? • What teachers/staff are passionate about outreach to Latinos?
Step Three: RetentionProvide student support • Address ELL students early • Teachers should not assume students are already getting additional help • Provide opportunities for leadership roles
Step Three: RetentionCelebrate Culture • Connect school, home and community
Erika Cedrone Director of the Catholic Schools Admissions Collaborative Director of Hispanic Outreach Catholic Schools Foundation 260 Franklin Street suite 630 • Boston, Massachusetts 02110 ecedrone@csfboston.org