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This presentation is made for the annual meeting of Kannauj Attar. Kannauj Attar & Essential Oils is the leading global manufacturer and supplier of natural attars/ perfume oils. We still made them using the same old tried-&-tested methods.<br>In this presentation, we have discussed with our team and regular clients that why the attars market will grow in this new decade and why they will become the next 'trend' in the western markets like the USA & UK.<br>We mentioned some important reasons for this to happen and why we should be the first player to go all-in this arena.
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KANNAUJ ATTAR & ESSENTIAL OILS Kannauj Attar Presentation on “The Rise of Attars(itra) in the Western Markets like in USA & UK”. (By www.KannaujAttar.com)
WHAT ARE ATTARS? • Attars or ‘itra’ are natural perfume oils extracted from organic sources like Flowers, Herbs or Spices. • They are sold in highly concentrated liquid form, in small bottles. • They are quite popular in Middle-East and South-Asian countries.
HOW ARE THEY MADE? • Most attars in the world are made in India, especially in a town as Kannauj, India. • They are still made using traditional age-old method known as deg-and-bhapka, which includes steam-distillation of the aromatic ingredients from a large vessel to a smaller one.
MOST POPULAR ATTARS Here is a list of some of the most popular Attars which are made in Kannauj: • Mitti Attar • Jasmine Attar • Shamama Attar • RuhKhus(Vetiver) Attar • Saffron Attar • Rose Attar
SOME IMPORTANT REASONS: • Rise of usage of natural products due to concerns regarding toxic chemicals among common people. • Growth in people’s expenditure on luxury lifestyle items. • More awareness for traditional organic medicinal alternatives for relaxation and mental stress.
Rise of Natural Products • After the industrial revolution, the beginning of 21st century is the first time people started coming back to the use of natural and eco-friendly products which are 100% Pure. • The same logic when applied to fragrance, results in more demand for Attars in the Global market.
More Money for Luxury • Overall increase in world economy means more money in hands of job people. They have more money in hand to spend on luxury lifestyle products. • Perfume is now becoming a necessity and people want something that will last longer and smell more close to nature. More reasons for Attars to become the next Trend.
STRESS IS INCREASING • More competition and work load has lead to more stress and anxiety in day-to-day life. Now people are recognizing this issue and wanted something to counter that. • Attars are natural and its aroma is more soothing for our senses. It helps to relax the mind and bring back the inner peace.
Reasons for Future Successof Kannauj Attars? • They are still using traditional methods. • Only natural ingredients are used in the formula. • They have the expertise and experience in the natural perfumery. • Govt. is also encouraging this industry. • India’s share is just 10% in Flavours industry, which is expected to increase by 10% in each coming year.
THANK YOU This presentation is made by marketing Team of ‘Kannauj Attar & Essential Oils’, The leading global manufacturer and Supplier of natural Attars/ perfume oils. Buy from here: Buy Attars Online from authentic Kannauj seller.