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What you said

What you said. What we saw. Strategy is paramount. Either you have one, you’re working on one, or you need one To execute, need supporting expertise: Communication, culture change Business, revenue, partnerships Audience, engagement research and metrics Innovation

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What you said

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  1. What you said

  2. What we saw • Strategy is paramount. Either you have one, you’re working on one, or you need one • To execute, need supporting expertise: • Communication, culture change • Business, revenue, partnerships • Audience, engagement research and metrics • Innovation • Technology, including mobile

  3. Your assignment Presentation, Saturday, 5 minutes. Answer these questions: • What is the goal for my organization? What is my goal within my organization? • Strategy: How am I going to get there? • What are the obstacles? • What resources do I have? • Who are my allies? • What resources do I need?

  4. Institute resources • Virtual Institute August-December (more tk) • Coaching: • Leadership – Sandy Rowe • Audience research – Stacy Lynch • Business 101 – Michael Skoler

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