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Discover the powerful connection between motivation and performance in achieving organizational goals. Learn about the motivation process and theories, including Maslow's Hierarchy of Needs, ERG Theory, Herzberg's Two-Factor Theory, and McClelland's Acquired Needs Theory. Explore process motivation theories such as Equity Theory, Goal-Setting Theory, and Expectancy Theory to effectively inspire and drive employee performance. Unravel the secrets to unlocking maximum performance levels through strategic motivation techniques.
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Management Chapter 12 Motivating for high Performance
Motivation and Performance • Motivation • The willingness to achieve organizational objectives. • Motivation Process • Employees go from need to motive to behavior to consequence to satisfaction or dissatisfaction.
How Motivation Affects Performance • Expectations, Motivation, and Performance • Self-fulfilling prophecy • “If you believe you can, or if you believe you can’t, then you are right”—Henry Ford • If you think you will be successful, then you will be. • The Performance Formula • Performance = Ability x Motivation x Resources • For maximum performance levels, all three factors must be high.
Content MotivationTheories Process Motivation Theories Reinforcement Theory Major Motivation Theories Major Motivation Theories
Motivation: Content Theories • Content Motivation Theories • Focus on identifying and understanding employees’ needs. • Hierarchy of needs theory • ERG theory • Two-factor theory • Acquired needs theory
Maslow’s Hierarchy of Needs Theory • Hierarchy of Needs • Only unmet needs motivate. • People’s needs are arranged in order of importance for basic to complex. • Satisfaction of lower level needs precedes satisfaction of higher levels needs. • There are five classifications of needs: • Physiological Needs: These are people’s primary or basic needs: air, food, shelter, etc. • Safety Needs: Once the physiological needs are met, the individual is concerned with safety and security. • Social Needs: After establishing safety, people look for love, friendship, acceptance, and affection. • Esteem Needs: They include status, self-respect, recognition, and a feeling of self-confidence and prestige. • Self-Actualization Needs: These include developing one’s full potential through growth, achievement, and advancement.
How Managers Motivate with Maslow’s Hierarchy of Needs Theory Exhibit 12–2
Alderfer’s ERG Theory • ERG theory • Proposes that employees are motivated by three needs: • Existence: physiological and safety needs. • Relatedness: social needs. • Growth: esteem and actualization. • Needs can be active on more than one level at the same time. • Starving actor: being hungry and wanting fame and fortune.
TWO factors Theory Two-Factor Theory • Herzberg’s Two-factor theory proposes that employees are motivated by motivators rather than maintenance factors. • Maintenance factors are also called hygiene motivators because motivation comes from outside the job itself; they include pay, job security, title; working conditions; fringe benefits; and relationships. • Motivators are called intrinsic motivators because motivation comes from the work itself’ they include achievement, recognition, challenge, and advancement. • Herzberg Two continuums exist: not dissatisfied with the environment (maintenance) to dissatisfied, and satisfied with the job itself (motivators) to not satisfied. • Herzberg contended that providing maintenance factors will keep employees from being dissatisfied, but it will not make them satisfied or motivate them.
Herzberg’s Two-Factor Theory Exhibit 12–3
McClelland’s Acquired Needs Theory • Acquired Needs Theory • Proposes that employees are motivated by their need for achievement, power, and affiliation. • Need for Achievement (n Ach): the desire for responsibility and accomplishment. • Need for Power (n Ach): the desire to control the situation and influence others. • Need for Affiliation (n Aff): the tendency to be liked and to seek close relationship with others.
A Comparison of Four Content Motivation Theories Exhibit 12–4
Motivation: Process Theories • Process Motivation Theories • Focus on understanding how employees choose behavior to fulfill their needs. • Equity theory • Goal-setting theory • Expectancy theory
Adams’s Equity Theory • Equity Theory • Proposes that employees are motivated when their perceived inputs equal outputs. • People compare their inputs (contributions to the organization) and outputs (rewards) to that of relevant others and conclude that they are: • Underrewarded • Overrewarded • Equitably rewarded
Goal-Setting Theory • Goal-Setting Theory • Proposes that achievable but difficult goals motivate employees, leading to higher levels of motivation and performance. • Goals provide an attractive challenge to high-performing individuals who have a strong need for achievement. • Goals provide a sense of purpose—why we are working to accomplish a given task. • Goals require action plans to achieve goals and measure progress.
Vroom’s Expectancy Theory • Expectancy Theory • Proposes that employees are motivated when they believe they can accomplish the task and the rewards for doing so are worth the effort. • Motivation = expectancy x valence • Expectancy: the person’s perception of his or her ability to accomplish an objective. • Valence: the value the person places on the outcome or reward for his or her performance.
Responding Behavior Consequences of Behavior(Reinforcement) Stimulus Reinforcement Theory • Reinforcement Theory • Proposes that through the consequences for behavior employees will be motivated to behave in predetermined ways.
Types of Reinforcement • Positive Reinforcement • Encouraging continued behavior by offering attractive consequences (rewards) for desirable performance. • Avoidance Reinforcement (Negative Reinforcement) • Encouraging continued desirable behavior to avoid a negative consequence.
Types of Reinforcement (cont’d) • Extinction • Discouraging undesirable behavior by withholding reinforcement when the behavior occurs. • Punishment • Providing an undesirable consequence for the undesirable behavior.
Schedules of Reinforcement • Continuous Reinforcement • Each and every desirable behavior is reinforced. • Intermittent Reinforcement Schedules • Time-based • Fixed interval • Variable interval • Output-based • Fixed ratio • Variable ratio
Giving Praise 1. Tell the employee exactly what was done correctly. 2. Tell the employee why the behavior was important. 3. Stop for a moment of silence. 4. Encourage repeat performance. Model 12–1
The Motivation Process with the Motivation Theories Exhibit 12–6