60 likes | 180 Views
Mobile Phone Technologies: To Infinity and Beyond?. Usha Venkatachallam Nov 12, 2008. Why Cell Phone Application?. Increasing cell phone capabilities Camera; Text Messaging Location-Awareness; GPS MP3 Players…. Cell phone use high and growing Afghanistan: Cell Phones 4.9 mil+ (15%)
E N D
Mobile Phone Technologies: To Infinity and Beyond? Usha VenkatachallamNov 12, 2008
Why Cell Phone Application? Increasing cell phone capabilities Camera; Text Messaging Location-Awareness; GPS MP3 Players… Cell phone use high and growing Afghanistan:Cell Phones 4.9 mil+ (15%) Internet 580,000+ (1.8%) Bahrain:Cell Phones 1 mil+ (144%)Internet 250,00 (34.8%) Egypt:Cell Phones 25 mil+ (33%) Internet 6 mil+ (8.3%) India:Cell Phones 305 mil+ (27%)Internet 42 mil+ (3.7%) Iran:Cell Phones 40 mil+ (40%)Internet 23 mil+ (34.9%) Morocco:Cell Phones 20 mil+ (66%)Internet 4.6 mil+ (15.1%) Nigeria:Cell Phones 49 mil+ (35%)Internet 10 mil+ (7.2%) Cell phone as micro-computer? 1984 – Apple Mac Computing device $2495, 16.5 lbs 8 mhz CPU, 128 k RAM 2008 – iPhone Multi-function device $250, 4.7 ounce 8-16 GB
Creating a Cell Phone Application Device Application Developers Service Providers End Users • Standards • CDMA: Code Division Multiple Access. Wider support in the US. • GSM: Global System for Mobile communications. More global.SIM cards. • Networks • 1G (analog), 2G, or 3GData speed is better with 3GBut not available everywhere • Security & Regulations • SIM card registrationsPhoto ID for security reasons • Service licensesDoes the provider need a special license to provide the service? • Roadblocks • Nascent fieldNo uniform process or procedure for even simple tasks • Revenue sharingProviders trying to increase revenue • Tech Specs • To Smart Phone or Not?13% of the total mobile marketDevice: Nokia (38.9%), Apple (17.3%)OS: Symbian (46.6%), Apple (17.3%) • SMS ordownloadable application or embedded? • Development Platforms • Platforms GaloreNokia has four developer platforms • LanguagesRuby, Python, Java…WML for WAP, XHTML-MP • Challenges • Each device + platform + OS combois a unique app dev environment • Localization • Calling Plan Bundle • What is included in basic bundle?SMS, MMS, data services… • What else is required? Data uploading & downloading • Cost:If additional services are required, what is the cost? • Application & Usage • Any downloads or installs? • Is the application providing value? • Is it intuitive to use? Nov 12, 2008 3
Resources • For ideas, projects, and regulatory information from around the world • MobileActive • Textually • LIRNEAsia • Nokia anthropologist Jan Chipchase’s Future Perfect blogOf particular interest are the presentations and publications • For technical and application development information • How Stuff Works: Cell Phones • Nokia Developer Forums • Android Knowledge Base • Windows Embedded Developer Center Photos from Flickr Creative Commons by wlp_partnership, Tierecke, Esthr, John & Mel Kots, & 2 dogs Nov 12, 2008 4