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OPPORTUNITIES & CHALLENGES OF THAI FRESH FRUIT

OPPORTUNITIES & CHALLENGES OF THAI FRESH FRUIT. BY MR.CHUSAK CHUENPRAYOTH PRESIDENT OF KAMPHAENG – SAEN COMMERCIAL CO.,LTD. Page 1. OPPORTUNITIES & CHALLENGES OF THAI FRESH FRUIT. Opportunities : Geography & Weather : suitable for all year round cultivation

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OPPORTUNITIES & CHALLENGES OF THAI FRESH FRUIT

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  1. OPPORTUNITIES & CHALLENGES OF THAI FRESH FRUIT BY MR.CHUSAK CHUENPRAYOTH PRESIDENT OF KAMPHAENG – SAEN COMMERCIAL CO.,LTD. Page 1

  2. OPPORTUNITIES & CHALLENGES OF THAI FRESH FRUIT • Opportunities : • Geography & Weather : suitable for all year round • cultivation • More varieties of exotic fruits • Thai fruits have unique taste • Thai fruits have premium grade Page 2

  3. OPPORTUNITIES & CHALLENGES OF THAI FRESH FRUIT How Thailand can compete in the 21st century market? • Food Safety • Food Healthy • Food Tasty • Food Beauty • Food Ready • Food Friendly to Environment Page 5

  4. OPPORTUNITIES & CHALLENGES OF THAI FRESH FRUIT How ’s produces competed in oversea retails market? • Compliance with International Standard • EUROGAP / HACCP / BRC / ISO 9001 : 2000 • Plan production based on market demand • Product consistency (365 days) • Developed human resource • Western Cluster GAP Page 6

  5. OPPORTUNITIES & CHALLENGES OF THAI FRESH FRUIT Page 7

  6. OPPORTUNITIES & CHALLENGES OF THAI FRESH FRUIT Page 8

  7. OPPORTUNITIES & CHALLENGES OF THAI FRESH FRUIT The End THANK YOU www.kcfresh.com Page 9

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