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Kicking Off Your Cub Scout Fall Round-Up Campaign. Develop Your Campaign Plan. 2009 Cub Scout Fall Round-Up. Roll-Out & Training. · Strategic Planning with Key-3 & Membership Team- March District Committee briefed on Campaign Commissioner Staff briefed on Campaign
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Develop Your Campaign Plan 2009 Cub Scout Fall Round-Up
Roll-Out & Training • ·Strategic Planning with Key-3 & Membership Team- March • District Committee briefed on Campaign • Commissioner Staff briefed on Campaign • Additional District Round-Up Team members are recruited • Campaign “Roll-Out” at Council Program Launch- June • Pack Leadership Inventory conducted by all packs • Commitment by all packs to participate
Roll-Out & Training • Campaign kick-off at August Ice Cream Social • Recruit pack “Join Scout” Night event coordinators • “Words to Live by” packets and materials distributed • Training conducted for pack leaders and pack “Join Scout” Night event coordinators
Spring/Summer Action Items • Staff Action Items • Professional staff visits with every principal to secure school commitment/ school facilities usage forms completed • “Join Scout” Night dates and information confirmed • Recruitment fliers, church/synagogue bulletin inserts, posters needed- numbers confirmed & ordered • PTA/PTO, Home Schooling summer visits conducted
Spring/Summer Action Items • District Action Items • Chartered Partner-based recruitment efforts confirmed • Including religious-education boy-talks, church-bulletin inserts, and posters • “Join Scout” Night tracking chart unveiled at August Roundtable/ Ice Cream Social • Home-Schooling Associations contacted and recruitment strategy coordinated • Each pack provides Fast Start Training for new leaders • Each pack provides “New Den Leader Kit” to new leaders
Spring/Summer Action Items • Marketing Action Items • Cultivate contacts with local media for placement of PSA’s, news releases, features, announcements • Superintendents letter and sample principal memo sent out • “My Best Friend Is A Scout” campaign component promoted • News releases, radio spots and PSA’s completed • Weekly Monmouth Council e-news • Joincubscouting.org and Wordstoliveby.org promoted on all materials and all resources, materials and Cub Scout games featured on Council website
Join Scout Nights and Events Completed • Action Items • All fliers are delivered and boy-talks are done • Chartered partner- based recruitment is completed • All youth and adult registration turned in at “Join Scout” Night with Report Envelope and to the Service Center • Follow-up is conducted with families who attended but did not sign-up • Thank you notes mailed to principals, school secretaries, etc.
Join Scout Nights and Events Completed • Training • New leaders and parents receive Fast Start Training • New leaders and parents are registered for “New Leader Essentials” Training at “Join Scout” Night • Den Leaders conduct new parent/boy orientations
Follow-Up • Packs/Districts conduct outdoor event for new families within 30 days- “Haunted ScoutFest” at Quail Hill Scout Reservation • Membership inventories are conducted • Districts complete new-unit organization • Community-wide sign-up events scheduled • News releases sent with Round-up results and promotion • Victory Celebration held in November
Preparing for a Successful Join Scout Night • Conduct leadership inventory to assess needs for next program year. • Have all current leadership in attendance to: • Greet people as they arrive making them feel welcome • Set up pack displays • Game/activity for youth during breakouts • Show new parents that if they get involved, they are not alone.
Preparing for a Successful Join Scout Night • Pack displays for Join Scout Night • Pinewood Derby track • Picture boards from camp • Craft projects from 2008-2009 program year • Use Cub Scout Program Helps (In Scout Shop) • Race to Cub Scouting Banners • Copies of pack calendar • List of unit leader contact information
Flyers Posters Yard Signs Boy Fact surveys & follow up calls My Best Friend is a Scout Hand out flyers at school open houses Church bulletins Boy Talks in Schools Boy Talks in Sunday Schools Mom-to-Mom Recruiting Press Releases Other? Promotion of Join Scout Night
Join Scout Night Personnel Duties and Responsibilities
Join Scout Night Coordinator • Attend Join Scout Night training. • Conduct Leadership inventory with Cubmaster to verify returning leadership and assess recruitment needs. • Coordinate with unit leadership, unit commissioner, den organizer, and tiger organizer to assure Join Scout Night is fully staffed.
Join Scout Night Coordinator • Serve as coordinator for your schools and ensure that they have a successful Join Scout night. • Preside at the Join Scout night for assigned schools. • Collectapplications and registration fees at Join Scout night. • Complete Join Scout night report envelope and turn in to your district executive or the District Membership Team.
Join Scout Night Coordinator • Coach unit leader on their role and responsibility at the Join Scout night. • Work with unit leaders to develop and implement a promotion plan for Join Scout night for every school.
Join Scout Night Commissioner • Attend Join Scout night training. • Attend Join Scout nights for assigned units. • Have parents complete attendance roster upon arrival at Join Scout night. • Assist in the organization of new dens. • Assist with set up and clean up of Join Scout night, and help the coordinator with the collection of applications and fees. • Assist with den leader orientation follow up meeting 1 week after Join Scout night.
Den Organizer • Attend Join Scout night training. • Attend Join Scout night assigned schools. • Be responsible for recruiting parents as leaders into the Scouting program either as Den Leaders, Assistant Den Leaders, or committee members using the motivational items in the Join Scout night script.
Pack Leadership • Attend Join Scout night training. • Coordinate the selection of the Join Scout night date with your pack, district membership chair, and school. • Identify existing leadership and leadership needs in your pack. • Communicate this information to the Join Scout night coordinator.
Pack Leadership • Identify returning pack leadership and den assignments. Communicate this information to the Join Scout night coordinator. • Recruit enough pack leaders to help with the Join Scout night as needed – set up, decorations, den tables, displays, refreshments, etc.
Pack Leadership • Provide interesting displays of activities your pack has done in the past for the Join Scout night pre-opening. • Encourage all pack members to wear their uniforms to school the day of the Join Scout night. • Follow up with all new leaders and boys to make them feel welcome and a part of your pack.
Pack Leadership • Arrange for “Fast Start” training the week following the Join Scout night for all new leaders, and invite them to attend an upcoming basic training. • Introduce web-based Fast Start Leadership Training and Youth Protection.
ConductingLeadership Inventories • Join Scout nights are to recruit LEADERSHIP! The membership is recruited at the BOY TALK • Don’t ignore committee positions.
Reporting • Cubmaster must sign all youth applications. • Pack treasurer writes 1 check to cover all new members that have paid. • Adult applications are signed by CR and CC • All applications and $ is turned in to earn incentives!
My Best Friend is a Scout • Brainstorming for new members to recruit • Sell “sizzle of Scouting” • Postcards and business card reminders • Promote Join Scout night • Fill dens after Join Scout night