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CON AGRA AND PETER PAN PEANUT BUTTER

CON AGRA AND PETER PAN PEANUT BUTTER. You name and class information. PROBLEM FIRST DISCOVERED IN AUGUST 2005 MOST SICK FROM DECEMBER FORWARD RECALL IN FEBRUARY 2006. PROBLEM: SALMONELLA POISONING FROM PEANUT BUTTER 349 REPORTED CASES 41 STATES. PETER PAN DECISIONS. Peter Pan decisions.

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CON AGRA AND PETER PAN PEANUT BUTTER

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  1. CON AGRA AND PETER PAN PEANUT BUTTER You name and class information

  2. PROBLEM FIRST DISCOVERED IN AUGUST 2005 MOST SICK FROM DECEMBER FORWARD RECALL IN FEBRUARY 2006 PROBLEM: SALMONELLA POISONING FROM PEANUT BUTTER 349 REPORTED CASES 41 STATES PETER PAN DECISIONS

  3. Peter Pan decisions • The recall will cost between $50 and $60 million. • The plant was shut down for inspection and cleaning. • FDA officials were called in. • Disposal of recalled peanut butter fell to Con Agra as well.

  4. Peter Pan Decision • Poor decisions: Limiting search for possible source of problem. Delay in telling public about problem. Further delay in recall. Lack of consideration for consumer and business partner, Wal-Mart.

  5. Peter Pan Decision • Theories and other information from your class should be put in this and the next slide. • Reference your text and other readings from class and discussions from class • (maybe one slide on the readings and one on the class discussions)

  6. Peter Pan Decisions

  7. Peter Pan Decision • The proper handling of this situation should have included • Continuous testing until the appropriate product was found and destroyed. • CDC inspectors asked for help in discovering problem. • Information about possible problem made public. • Recall should have been quicker and included all possible products.

  8. Peter Pan Decision • Added to previous costs noted shares were affected with the year ending (5/27/07) • Con Agra has attempted to address other problems more effectively including some frozen food recalls. • Changes have been made to inspection processes.

  9. Peter Pan Decision • The annual report must make reference to the peanut butter incident in every section • While such issues may be short term, their affects are longer lasting in the business as well as the public. • Next year’s annual report will have to consider the peanut butter incident to explain the differences in the peanut butter’s divisions

  10. CONCLUSIONS • Add the conclusion slides with your analysis for the manager. • I HAVE PROVIDED THE SPEAKER NOTES TO HELP YOU WORK FROM. You may want to add your own and maybe an final slide before your references which are on slides 2 &3.

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