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Qualitative vs Quantitative Research

Qualitative vs Quantitative Research. Introduce qualitative research Compare qualitative and quantitative. Qualitative Research. Focuses on non-numeric issues Emphasizes meaning and interpretation Says studying life is dynamic Is possible with any quantitative topic. Qualitative.

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Qualitative vs Quantitative Research

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  1. Qualitative vs Quantitative Research • Introduce qualitative research • Compare qualitative and quantitative

  2. Qualitative Research • Focuses on non-numeric issues • Emphasizes meaning and interpretation • Says studying life is dynamic • Is possible with any quantitative topic

  3. Qualitative

  4. Quantitative

  5. Designs / Methods • Content analysis (secondary analysis, historical/official records review) • Surveys (questionnaires, interviews, focus groups, delphi technique, other blended) • Observation (field study, ethnography, phenomenology, case study) • Experiment (Quasi-Experiment)

  6. Comparison of Qual & Quant

  7. Comparison of Qual/Quant (continued)

  8. Subjective Multiple realities Discovery, descript Interpretive Organismic Whole > parts Rich narrative Researcher big part Context dependent Objective One reality Reduce chaos, predict Measurable Mechanistic Parts = whole Statistical analyses Researcher separate Context free Qual vs Quant

  9. Research Ethics 1) Do no harm (RC theory on violations) 2) Need outside approval (IRB, HSR) 3) Obtain informed consent and vol. part. 4) Guarantee anonymity or confidentiality 5) Share your caveats & funding source 6) Be aware of legal liability 7) Special considerations (access, deceit)

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