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Planning for S.U.C.C.E.S.S.

This session focuses on planning for success in real estate. Learn how to market yourself, create a sales associate bio, and use Weichert online systems to manage your business. Increase your internet exposure and branding to attract clients. Don't be a "secret agent" - follow a marketing plan and utilize resources available on WeichertOne.com.

richardferguson
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Planning for S.U.C.C.E.S.S.

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  1. Planning for S.U.C.C.E.S.S.

  2. Let’s Get Started • Success Stories • Success Story Board • Call Session Results • Announcements/Updates • Today’s Agenda

  3. Objectives • Create your Bio/Profile as the first step in marketing yourself online. • Identify ways you can market yourself to the public. • Learn the tools available in all the Weichert online systems • Set up your WeichertOne and WeichertPRO accounts to manage your time, your contacts and your business.

  4. Sales Associate Bio (Profile)

  5. Purpose of Sales Associate Profile • Sell yourself • Highlight your skills and accomplishments • Relate your previous background, experience and achievements to success in real estate • Feature your community involvement and longevity in the local market area

  6. Your Profile on Weichert.com • Your Profile will be uploaded to Weichert.com for FREE • Your Profile will feed to Weichert Design Center and WeichertPRO • Increase your internet exposure and branding in all your marketing pieces • Remember, over 89% of all customers begin their home search on line

  7. Practice: Create Your Profile • Use the template in your manual • You will have 15 minutes to work individually • We will share ideas and tips as a group • Be Creative and focus on what the client expects from their Agent

  8. Personal Marketing

  9. Personal Marketing • Don’t be a “secret agent” • Create and follow a marketing plan that concentrates on producing YOUR visible presence in your market area.

  10. What are some things you can do to market yourself to the public?

  11. Use the Personal Marketing Resources available on WeichertOne.com

  12. Marketing Postcards on Weichert Design Center

  13. Branded Promotional Pieces

  14. Personalized Brochures on MRC • Choose from a variety of Templates • Download your property photo • Add your customized text • Automatically branded with your photo and contact information Coming Soon

  15. Email Marketing Templates in WeichertPRO

  16. Professional, Powerful, Mobile Ready “Turn-Key” Personal IDX Business Websites www.WeichertAgentPages.com Available “Lunch & Learn” Class on Establishing Your Own Personal IDX Business Website to Grow Your Business Workshops Facilitated by: Bill Hang – over 15 years of industry experienceOffered Monthly in your Region! Check the schedule on Weichert University

  17. Promote yourself using Social Media • Create a FREE Real Estate Profile on each of the sites • Post information about your Listings, Open Houses and Successes • Post Real Estate articles or links to resources • Ask your network for references or reviews • Participate in online chats/questions/blogs

  18. Build a Facebook Business Page

  19. Update your site twice a week… New Listing!

  20. Ask clients for Reviews With a Trulia profile you can… Be the Neighborhood Specialist

  21. Claim your Active listings • Claim your Sold Properties • Create a “Brag Book”

  22. Answer user questions Ask clients for Reviews And, do the same on Zillow.com…

  23. Create your Zillow “Brag Book”

  24. Create a Real Estate Resume on LinkedIn and start connecting…

  25. Select your skills and request Endorsements from your network

  26. Online System Tools

  27. Turn on your Laptop Check your Internet Connection Test your log in credentials for www.WeichertOne.com and www.WeichertPRO.com Help Desk: 973-290-5772

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