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Innovation Management

Innovation Management. Make sure you’ve fixed (or are at least aware of) the strategic problem. What can be done?. Lead : Build the “ambidextrous” senior team: communicate the strategy, allocate resources Structure : Explore transitional and intermediate forms Incent :

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Innovation Management

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  1. Innovation Management

  2. Make sure you’ve fixed (or are at least aware of)the strategic problem

  3. What can be done? • Lead: • Build the “ambidextrous” senior team: communicate the strategy, allocate resources • Structure: • Explore transitional and intermediate forms • Incent: • Explain “just what’s in this for me?” • Build: • Lay the foundations for a new culture, new expectations

  4. What can be done? • Lead: • Develop a clear strategy • Generate energy • Build an “ambidextrous” senior team • Make decisions

  5. Develop a clear strategy How will we Create value? How will we Capture value? How will we Deliver value?

  6. 100% 80% 60% 40% 20% 0% 1 2 3 4 5 6 And allocate resources to it! How will we Create value? How will we Delivervalue? How will we Capturevalue?

  7. Generate Energy • Position the discontinuity as an urgent threat: • Flirt with bankruptcy • Make vivid the idea that the firm might flirt with bankruptcy • Position the discontinuity as an opportunity • Generate some small successes: build enthusiasm and “infect” the organization • Leap boldly into the future

  8. An established company which, in an age demanding innovation, is not able to innovate, is doomed to decline and extinction. -- Peter Drucker

  9. Build ambidextrous organizations: Differentiation vs. integration General Manager Existing business Emerging business Mfg Sales R&D Mfg Sales R&D

  10. The scope of the ambidextrous organization Ambidextrous Leadership

  11. Build an Ambidextrous Senior Team • Ambidextrous senior teams must manage • both more mature, operationally focused businesses • and higher growth, emerging businesses • High performing senior teams show: • High conflict, high respect decision making capabilities • High levels of trust and truth telling • The ability to manage divergent incentive systems and career paths • Coupled with processes that support the divergent management of quite different business units • E.g. Resource allocation processes that allow for different time horizons, milestones, rates of return

  12. When you innovate, you've got to be prepared for everyone telling you you're nuts. --Larry Ellison

  13. If at first the idea is not absurd, then there is no hope for it. --Albert Einstein

  14. What can be done? • Lead: • Structure: • Implement appropriately • Choose the right people • Manage linkages

  15. Balance entrepreneurial energy and coordination Successful disruptive innovation unites entrepreneurial insight with effective coordination Entrepreneurial Energy Startups B as U Control & Coordination

  16. Choose a structure that fits the firm’s strategic positioning and skills Entrepreneurial Energy Acquire Joint venture/ alliance Internal venture Build inside existing unit Control & Coordination

  17. What can be done? • Lead • Structure: • Incent • Explain “just what’s in this for me?” • Manage the balance between: • Individual outcomes and team/firm outcomes • “Objective” and “subjective” measures

  18. The incentive problem is an inherently difficult one… Entrepreneurial Drive, Freedom from the “old ways” Startups B as U Control & Coordination

  19. Using “high powered” incentives may reduce coordination Entrepreneurial Drive, Freedom from the “old ways” ? Acquire Joint venture/ alliance Internal venture Build inside existing unit Build inside existing units Control & Coordination

  20. Large corporations welcome innovation and individualism in the same way the dinosaurs welcomed large meteors. --Dilbert

  21. What can be done? • Lead • Structure • Incent • Transform the culture: • Build on core values • Practice thinking in new ways • Manage from the heart

  22. Case Discussion: IBM • What was the situation facing Lou Gerstner as he came in as IBM’s new CEO? • What did Gerstner do to deal with IBM’s problems? Do you think Gerstner has really turned around IBM?

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