190 likes | 203 Views
MKT 435 Week 1 Consumer Behavior and Marketing Paper<br>MKT 435 Week 2 Porsche Case Study<br>MKT 435 Week 3 Part I Consumer Behavior and Marketing Strategy<br>MKT 435 Week 3 How Attitudes are Influenced<br>MKT 435 Week 4 Part II Consumer and Behavior Marketing Strategy<br>MKT 435 Week 4 Examine a Communication Tool<br>MKT 435 Week 5 Final Consumer Behavior and Marketing Strategy
E N D
MKT 435 Course Inspiring minds/ tutorialrank.com The Best way to predict the Future is to create it.....To Best way.... www.tutorialrank.com
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 All Assignments For more course tutorials visit www.tutorialrank.com MKT 435 Week 1 Consumer Behavior and Marketing Paper MKT 435 Week 2 Porsche Case Study MKT 435 Week 3 Part I Consumer Behavior and Marketing Strategy
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 1 Consumer Behavior and Marketing Paper For more course tutorials visit www.tutorialrank.com Choose a company with which you are familiar. Prepare a 1,050- to 1,400-word paper in which the interrelationship between consumer behavior and marketing is discussed.
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 1 Impact of Consumer Behavior on Marketing Strategy Paper For more course tutorials visit www.tutorialrank.com MKT 435 Week 1 Impact of Consumer Behavior on Marketing Strategy Paper Choose an organization with which you are familiar.
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 2 Brand Personality Presentation (2 PPT) For more course tutorials visit www.tutorialrank.com This Tutorial contains 2 Presentation MKT 435 Week 2 Brand Personality Presentation Resource: Consumer Behavior: Building Marketing Strategy, Ch. 10 Choose an organization with which you are familiar or use the organization you chose for the Week 1 assignment. Create an 8- to 10-slide Microsoft® PowerPoint® presentation with speaker’s notes representing how this organization manages and develops its brand personality, and deliver the following:
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 2 Porsche Case Study For more course tutorials visit www.tutorialrank.com Read the Porsche case study found in Consumer Behavior on pages 52-53. Write the answers to the following questions: 1, 2, 3, 4 and 6 at the end of the case. Use the worksheet to answer the questions. The paper will need to be 700 to 1,050 words in total length.
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 3 How Attitudes are Influenced For more course tutorials visit www.tutorialrank.com Write a 1,050- to 1,400-word paper in which you write about the following scenario: · What was your attitude about this course before it started? · What factors influenced that attitude?
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 3 Impact of Cultural Values on Consumer Behavior Paper For more course tutorials visit www.tutorialrank.com MKT 435 Week 3 Impact of Cultural Values on Consumer Behavior Paper Choose one of the following changes in Cultural Values to review and discuss: (1) green marketing, (2) cause-related marketing, (3) gender-based marketing, or (4) marketing to gay and lesbian consumers.
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 3 Internal and External Influences Marketing Paper For more course tutorials visit www.tutorialrank.com MKT 435 Week 3 Internal and External Influences Marketing Paper Resource: Consumer Behavior: Building Marketing Strategy, Ch. 3
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 3 Part I Consumer Behavior and Marketing Strategy For more course tutorials visit www.tutorialrank.com Write a 700- to 1,050-word paper in which the team discusses the following: · A brief overview of the company and the product and its marketing strategy.
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 4 Consumer Decision Making Presentation For more course tutorials visit www.tutorialrank.com MKT 435 Week 4 Consumer Decision Making Process Analyze a recent purchase you made of a durable good (durable goods are goods that don’t wear out quickly or those that have a lifespan of more than three years – computers, cars, mobile phones, kitchen appliances, etc.) Make a presentation of 10-12 Slides
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 4 Examine a Communication Tool For more course tutorials visit www.tutorialrank.com Choose a marketing communication tool used by a brand about which you are passionate. Examples of Marketing Communications types are print advertising, press releases, brochures, flyers, banner ads, etc. Create a Poster Board presentation in which you:
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 4 Part II Consumer and Behavior Marketing Strategy For more course tutorials visit www.tutorialrank.com Write a 525- to 700-word paper in which the team explains the roles of family, culture, and subculture influences on the company’s target market purchasing behavior.
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 4 Team Consumer Decision Making Paper For more course tutorials visit www.tutorialrank.com MKT 435 Week 4 Consumer Decision Making Paper Utilize the same product/service your team chose for Week 3. Developa 700- to 1,050-word response that analyzes the following:
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 5 Consumer Decision Making Process Analysis For more course tutorials visit www.tutorialrank.com Analyze a recent purchase decision you made using the steps in the consumer decision making process. The consumer decision making process is discussed in Chapter 14, pages 341-346.
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 5 Final Consumer Behavior and Marketing Strategy For more course tutorials visit www.tutorialrank.com Create and present a 10- to 12-slide PowerPoint presentation of Part III.
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 5 Impact of Online Crowdsourcing on Marketing Strategy Paper (2 Papers) For more course tutorials visit www.tutorialrank.com This Tutorial contains 2 Papers MKT 435 Week 5 Impact of Online Crowdsourcing on Marketing Strategy Paper Evaluate an online crowdsourcing site. Examples include, Dell’s Ideastorm, and Starbucks.
MKT 435 Course Inspiring minds /tutorialrank.com MKT 435 Week 5 Team Global and Online Marketing Strategy Presentation For more course tutorials visit www.tutorialrank.com MKT 435 Week 5 Global and Online Marketing Strategy Presentation Resource: Consumer Behavior: Building Marketing Strategy, Ch. 15 Utilize the same product/service that your team chose for Week 3.
MKT 435 Course Inspiring minds/ tutorialrank.com The Best way to predict the Future is to create it.....To Best way.... www.tutorialrank.com