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How to write for Radio . Comm2339electronicmedia.wordpress.com. Be clear and concise. You are writing for the ear not the eye. Much like TV you have to get your listener’s attention quick. Must be clear and concise. Correct pronunciation is key. Formulas.
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How to write for Radio Comm2339electronicmedia.wordpress.com
Be clear and concise • You are writing for the ear not the eye. • Much like TV you have to get your listener’s attention quick. • Must be clear and concise. • Correct pronunciation is key.
Formulas • For your commercials outline your ideas, who your characters will be, plot and setting. • What is the conflict? Problem? • What is the solution?
Much like TV • As you are writing and outlining – divide your characters or the script up into scenes. • What will you include? • Will there be an ocean setting? • A dessert setting? At a home? Restaurant.
Set the scene • Unlike television where everyone can see where the characters are, radio is much a medium for the ear. • Think of the types of sounds you will need to incorporate in order to get the scene. • Let your characters and sound affects provide a picture of what’s going on.
Examples • Pope Benedict Leaves Church • http://www.npr.org/2013/02/28/173122982/pope-benedict-leaves-a-church-mired-in-crises • Iranian singer leaves children behind • http://www.npr.org/2013/02/28/172122587/exiled-from-iran-a-singer-makes-the-case-for-beauty
Commercial Examples • http://www.youtube.com/watch?v=yD94CV7kLHE • http://www.youtube.com/watch?v=6anHBWYsUcU
Sound Effects • Three Kinds: • Manual • Recorded • Digitally created.
SFX used when… • You want to establish a locale or a setting. • Direct an audience attention and emotion. • Establish time. • Establish mood. • Signify entrances and exits. (Fading of footsteps, slamming of a door, opening of a door, etc.) • Serve as a transtion.
Radio Terms • SFX – Sound Effects • Cart: Cartridge which contains prerecorded material to be played • ATR: Audio tape recorder, serves same function but used less often. • Fade: slowly lower or raise volume • Cross fade: Fade out of one elements while introducing another
Terms continued • ET: Electrical Transcription • Live Tag: Postscript to recorded music • Out Cue: Last words in a line of a recorded copy • Punch: Emphasis or stress. • Segue: Uninterrupted flow from one element to another.
Terms: • Voiceover: In which the announcer, speaker, character talks over sound or music. • RT: Reel type. • CD: Compact audio disc. • Mic: Microphone.
Tips to follow for Radio • Know your audience. • Know what you are talking about. (Product) • Use proper grammar, punctuation and spelling on your script. • Write in Plain English – Keep it Simple! • Use phonetics to spell out tricky words. • Avoid excessive numbers or complex directions. • Be Creative!
Assignments • Note: There are changes in the syllabus for this week – You do NOT have a critique due. We are focusing on radio this week not film. • For Tuesday – check out the online readings on how to format a radio script. • We will learn to format for Radio next week. • Mid Term is coming up – start looking for a story from a newspaper or magazine. You will need to format it for TV, the Internet and Radio.