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Intro to Visual Rhetoric Tim Ballingall Ph.D. Student Texas Christian University

Intro to Visual Rhetoric Tim Ballingall Ph.D. Student Texas Christian University. Appeals. Pathos Logos Ethos. Ideal. Given. New. Real. Elements of Rhetorical Analysis. Typography Color Proximity Salience Redundant Complementary Supplementary Juxtapositional Stage-Setting.

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Intro to Visual Rhetoric Tim Ballingall Ph.D. Student Texas Christian University

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  1. Intro to VisualRhetoric Tim Ballingall Ph.D. Student Texas Christian University

  2. Appeals • Pathos • Logos • Ethos

  3. Ideal Given New Real

  4. Elements of Rhetorical Analysis • Typography • Color • Proximity • Salience • Redundant • Complementary • Supplementary • Juxtapositional • Stage-Setting

  5. Do Not (Re)Move

  6. Do Not (Re)Move Latin@ Chican@ Mexican@

  7. Do Not (Re)Move Latin@ Chican@ Mexican@ CE0,000,000,000

  8. Do Not (Re)Move Latin@ Chican@ Mexican@ CE0,000,000,000

  9. Do Not (Re)Move Latin@ Chican@ Mexican@ CE0,000,000,000

  10. Do Not (Re)Move Latin@ Chican@ Mexican@ CE0,000,000,000

  11. Dracula

  12. Dracula

  13. Dracula

  14. GUILTY

  15. GUILTY

  16. GUILTY

  17. GUILTY

  18. If we take this presentation to be a multimodal text, then my reading aloud exactly what’s on the screen in such a way that neither my reading nor the words on the screen contributes anything new to the presentation allows us to call these two elements of the presentation redundant.

  19. [Where is the bathroom?]

  20. Listen to what this guy has to say.

  21. Listen to what this guy has to say. Don’t

  22. Nurse Greta Zimmer Friedman reports that “[i]t wasn’t my choice to be kissed. The guy just came over and grabbed! … I did not see him approaching, and before I knew it, I was in his vice grip. … That man was very strong.  I wasn’t kissing him. He was kissing me.”

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