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Casting Your Net Far & Wide to Catch Distance Learners with Social Media & Free Online Tool s . Tiia Kunnapas, DeVry University, Atlanta GA. tkunnapas@devry.edu. The Constitution Day Event. Casting your net Engage and educate regardless of time or place . Digital mediums
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Casting Your Net Far & Wide to Catch Distance Learners with Social Media & Free Online Tools Tiia Kunnapas, DeVry University, Atlanta GA. tkunnapas@devry.edu
Casting your net Engage and educate regardless of time or place • Digital mediums • Organization & Implementation • Adaptability • Lessons learned & Best practices
Digital Mediums Overview • Free! • Currently in use by most people • No learning curve • Limited technical problems • Available 24/7 & anywhere with connectivity • Mobile too! • Creates a flow of information • Mimics working world
Digital Mediums • Website to inform • Games to educate • Email to communicate • Social Media to engage • Prizes to encourage
Digital Mediums 1- Library Website Central information center Introduced library webpage and it’s resources Free & readily available 2- iCivics Created in 2009 by Justice Sandra Day O’Conner Fast paced, easy, scored Free!
Digital Mediums 3. Email Verification of student’s enrollment Time stamped submission Free & readily available 4- Facebook Open forum for discussion & publicity Produces statistics for assessment Free & readily available 5- Prizes Encouraged participation Random giveaways maintain interest Virtual prizes
Organization • Website to inform • Games to educate • Email to communicate • Social Media to engage • Prizes to encourage
Implementation SET A DATE • Capitalized on the Presidential Election • Date range corresponds with your event TYPE OF EVENT • Grand Prix was cumulative, return visits • Trivia Contest PUBLICITY & ADVERTISING • Email blasts • Library Website notices • Facebook • Posters & fliers • Posted winners on webpage & Facebook
Implementation Rules • Simple & direct • Cover all contingencies • Honor system Calendar • Extended time frame • Keeps it organized • Deadlines to submit scores Prizes • Generosity of others • Grand prize 2 movie tickets & popcorn • Random prizes to maintain interest
Implementation Games • Fast paced , easy but not too easy • Minimize barriers: no registration required • Document the score: screenshots, email answers EMAIL • Advertise with email blasts • Channel for “official communication” such as scores Library Resources • Integrated related library resources • Increase traffic to the library webpage Local events • Popcorn in the library once a week • Signage
Library Website NO VOTE NO VOICENO CHOICENO CHANCENO CHANGENO HOPE NO POINTNO DIFFERENCEBUSINESS AS USUAL
iCivics.org The Games
email • Free!! • Verified student’s status • Documented submissions • Communicate across distances
Facebook • Free!! • Provided a place for discussions • Used it to generate interest • Random prize giveaways • Prizes for discussions • Communicate across distances • Assessment
Facebook Stats Reach is the number of people who have seen your post. Your post counts as having reached someone when it is loaded and shown in news feed.
Adaptability • Use any time period • Easy to decrease time frame • Use any online game • Email & Facebook =channels • Showcase resources • Publicize the webpage • Prizes can be virtual
Lessons Learned & Best Practices • Communication channels. • The time period • Established presence on Facebook • Update frequently • Try and try again • Grow the connections
Questions? Tiia Kunnapas Director Library Services DeVry University Library, Atlanta GA tkunnapas@devry.edu 404.270.2903