Strategic management: strategy implementation

1. Phil Gorman, Ph.D. Strategic management: strategy implementation

2. Strategy implementation • This is the hard part. It is easy to form a strategy, harder to make it happen • Need to get all pieces of the organization working in the same direction

3. Strategy implementation

4. Strategy implementation Which is better?

5. Strategy implementation • Implementing strategy is the hard part. It is easy to form a strategy, harder to make it happen • Need to get all pieces of the organization working in the same direction • Imagine a company with 10,000 employees. How do you get them all working in the same direction?

6. General model for implementing strategy Technology Incentives Control

7. General model for implementing strategy “What can I do?” Technology Incentives Control

8. General model for implementing strategy Technology Incentives Control “What should I do?”

9. General model for implementing strategy Technology Incentives Control “What’s going on?”

10. General model for implementing strategy Technology Incentives Control “What’s going on?” Usually involves measurement

11. General model for implementing strategy • Examples: • Machinery • Organization structure • Training • Co-workers Technology

12. General model for implementing strategy Incentives • Can be monetary or non-monetary • Can be positive or negative • Can be formal or informal

13. General model for implementing strategy Control • Bureaucratic • Output • Operational • Market • Culture

14. Strategy implementation summary • Forming strategy is the easy part; making it happen is the hard part • Need to get all pieces of the organization moving in the same direction • Technology, incentives, and control are key levers managers have at their disposal

15. Strategy implementation summary • Forming strategy is the easy part; making it happen is the hard part • Need to get all pieces of the organization moving in the same direction • Technology, incentives, and control are key levers managers have at their disposal

16. Strategy implementation summary • Forming strategy is the easy part; making it happen is the hard part • Need to get all pieces of the organization moving in the same direction • Technology, incentives, and control are key levers managers have at their disposal

17. Strategy implementation summary • Forming strategy is the easy part; making it happen is the hard part • Need to get all pieces of the organization moving in the same direction • Technology, incentives, and control are key levers managers have at their disposal

18. Strategy implementation summary • Technology, incentives, and control need to each be working and must be aligned • If not, then the three-legged table falls over