htr (585) 214-2400

1. High Tech Rochester Bob Kot Director of New Ventures bob.kot@htr.org 585-214-2403 www.htr.org (585) 214-2400

2. Technology Mentors and Manufacturing Experts Capital HTR serves as a community hub Entrepreneurs and Manufacturers

3. HTR Overview • Mission • To be a catalyst for entrepreneurship and economic development by applying business expertise & network connections to aid in the formation and profitable growth of companies in the Greater Rochester, NY Region. • Technology Start-up companies • More mature manufacturing companies

4. HTR Partners Finger Lakes Works Additional connections across Upstate NY and beyond…

5. What We Do… • Technology Commercialization • Identify, recruit and commercialize the most promising technologies • Business Incubation • Provide intensive mentoring for high-growth-potential startups • Become a vital and extended part of their teams to execute the business plan and grow • Manufacturing Growth Consulting • Work with companies up to 500 employees to develop new products, markets, productivity/profitability improvement

6. HTR Programs and Services Concept Pre-Seed Seed Early Stage Growth Mature Idea Prototype Customer Validation Revenues Profitability Sustainability • Innovation & Growth across all stages of company life cycle New Products and IP Company Stages TechnologyCommercialization BusinessIncubation Manufacturing Growth HTR Services Network Connections, Management Talent, Capital Raising

7. TechnologyCommercialization BusinessIncubation Manufacturing Growth • Source technologies, evaluate market potential, connect resources (including prototyping), seek funding, form businesses • Typically from universities or corporations (Kodak, Xerox, etc.) • Methods: • HTR Market Opportunity Assessment (MOA) • Customer Need, Addressable Market Size, Value Proposition, Competitive Advantage, Business Model, Management, Go/No-Go Recommendation • Pre-Seed Workshops • Intense 2-day workshop to assess Go/No-Go on new technologies • Results from past five years: • 251 opportunities screened • 58 business & marketing plans developed • $40M raised by client companies • $12.7M in SBIR and other grants

8. TechnologyCommercialization BusinessIncubation Manufacturing Growth • Lennox Tech Enterprise Center • Advanced Technology • 50,000 square feet • Rochester BioVenture Center • Medical Devices and Life Sciences • 42,000 square feet • Wet labs and biotech infrastructure • In-depth coaching/mentoring from CxO level talent • Assistance with business plan execution, sales/ marketing strategy, fundraising, connections, etc. • 75 startup companies incubated to date

9. Entrepreneurs in Residence • Experienced entrepreneurs with technology startup & exit background • Providing ‘roll up the sleeves’ intensive mentoring to client companies • 4 EIRs in active roster • 7 EIR alumni, all running companies today • 2010 – HTR named national best practice for EIR program by NBIA

10. Mentoring • Seasoned executives help answer: • Definition of the opportunity – what is the problem solved or inefficiency being addressed? • What is the solution and advantage offered? What is the technology, the IP, how it works and is it cost effective? • What is the market – what is the customer demand and why will potential customers pay for it? • Who are the potential markets and customers in the relevant markets? • Who are the competitors and what products do they offer. What is the next best solution that is available? What does the distribution channel look like by region? Distributors, reps, direct salespeople and/or channel partners? • What are the optimal price points – Premium or predatory pricing? • How will this company make money? Cost of goods sold, expenses, net operation income? • What do they need? – Money, strategic partners, distribution channel?

11. TechnologyCommercialization BusinessIncubation Manufacturing Growth Part of national MEP network (US Dept of Commerce) Consultants helping local companies with: • New product development • Technology “Infusion” • “Virtual Prototyping” resources • Waste and energy reduction • Quality (ISO 9000, etc.) • Supply chain development • Sustainability programs • HR and financial systems and controls • Access to local, state, & federal grants • Referrals to network of resources

12. Entrepreneur-in-Residence Program Pre-SeedWorkshop Additional Programs Rochester Regional Business Plan Contest The Entrepreneurs Network • 4-month training / bootcamp program Pre-Seed Workshop • 2-day quick screen and Go/No-Go on new technologies Infobytes – periodic educational seminar NYSERDA EIR • Manage statewide EIR program for Cleantech companies InfoBytes

13. www.htr.org (585) 214-2400

14. Thank You! www.htr.org (585) 214-2400