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Reaching the Masses:

MLA 2011. Reaching the Masses:. multimedia biomedical instruction @ the point of need. Carrie Iwema , PhD, MLS Information Specialist in Molecular Biology Ansuman Chattopadhyay , PhD Head, Molecular Biology Information Service Health Sciences Library System University of Pittsburgh.

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Reaching the Masses:

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  1. MLA 2011 Reaching the Masses: multimediabiomedical instruction @ the point of need Carrie Iwema, PhD, MLS Information Specialist in Molecular Biology AnsumanChattopadhyay, PhD Head, Molecular Biology Information Service Health Sciences Library System University of Pittsburgh

  2. HSLS MolBio Info Service Twitter/Facebook/Email May 2010-April 2011 37 workshops 579 attendees 15 licensed tools 9 protocol resources • 14 workshop ppts • 10licensed tool tutorials • 13 “how do I’s?” • 11 “other” classes

  3. ??QUESTION?? Do our patrons have any interest in the use of video tutorials & recorded workshops to supplement bioinformatics instruction?

  4. Survey Logistics • Survey Monkey • 10 questions • Distribution: • Email list = >1780 • Pitt & UPMC • Initial email + 1 reminder • Posted on website • Mentioned in 2 workshops • Available 10 days 117 responses ~6.5%

  5. InstructionalMethods Which methods are of interest? MOST likely to use Workshop 69.2% Live Webinar 24.8% 18.8% Recorded Webinar 69.2% 12.0% 25.6% Video Tutorial 51.3% 43.6%

  6. Watch Webinars? YES NO MAYBE LIVE, INTERACTIVE RECORDED 47.0% 23.9% 20.5% 6.0% 70.1% 32.5%

  7. Preferred "how-to" Method • Written Instruction • Video Tutorial • Both 65.8% 11.1% 23.1%

  8. Video Tutorial Time Length • 5 min or less • 15 min or less • 30 min or less • Not likely to watch 35.0% 47.9% 5.1% 12.0%

  9. Video Tutorial ViewingMethods Desktop or Laptop 98.3% Apple device 19.7% Android device 3.4%

  10. Consultations Which methods are of interest? MOST likely to use Face-to-face 66.4% Web/online 37.9% Video tutorial 17.2% 44.0% 27.6% E-mail 71.6% 18.1% 4.3% Phone 25.9% 32.8%

  11. Survey Comments (n=20) I think it is better to learn by example (i.e. video, hands on tutorial or face-to-face consult) rather than reading help documentation. Recorded webinars are a great idea as a supplement to the current workshops, which I am often unable to attend due to timing. I think it would be great to have step-by step video guides. I am learning a lot with face to face consultations and hands-on workshops. Keep up the good work.

  12. So what are wegoing to do? • Continue w/ current services • Record workshops • Create video instruction for licensed tool downloads • Offer video consults • Post “how to” video tutorials • Track usage

  13. Thanks for your attention! Carrie Iwema, PhD, MLS Information Specialist in Molecular Biology AnsumanChattopadhyay, PhD Head, Molecular Biology Information Service Health Sciences Library System University of Pittsburgh

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