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National Dairy Council

National Dairy Council. Working With and Through Partners To Foster a Healthier America. Since 1915, NDC has been committed to fostering a healthier society and promoting dairy’s vital role in the health of Americans by providing research-based information to and working together with:.

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National Dairy Council

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  1. National Dairy Council Working With and Through Partners To Foster a Healthier America

  2. Since 1915, NDC has been committed to fostering a healthier society and promoting dairy’s vital role in the health of Americans by providing research-based information to and working together with: National Dairy Council 19 state and regional dairy councils nationwide • health, school and government leaders and organizations •health professionals •school nutrition directors • educators • researchers • dairy producers •consumers • media • Dedicated to delivering research-based information on the vital role of milk, yogurt, cheese and dairy ingredients in a healthy lifestyle, NDC is staffed by credentialed experts, including: • Registered dietitians • Nutrition research and communications experts • Marketing specialists • Nutrition affairs authorities

  3. Our Partners

  4. Health and Wellness Strategies Have Never Been More Important… 92% 77% 78% are using theNutrition Facts Panelto determine healthfulnessof a product* of consumerssay eating healthyis important* are looking for helpto get the most nutrients from their food choices** *Hartman Group, Healthy Eating Trends 2009 **NRFC Omnibus Consumer Survey 2008

  5. Dairy: A Health and Wellness Solution • A Wholesome Nutrition Powerhouse • Dairy foods supply just 10 percent of the calories in the American diet, but deliver: • 3 of the 4 nutrients of concern for adults (calcium, potassium, vitamin D, fiber) • 51% of the calcium and 58% of the vitamin D • High quality protein • Accessible, Affordable and Delicious • Milk, cheese and yogurt’s great taste and portability, as well as new product innovations make good nutrition more accessible to all Americans. • Lactose-free products; lower sugar/calorie flavored milk; low-fat/lower sodium cheeses; healthier pizza and single-serve re-sealable milk are just a few examples. • At about 17 cents a glass, milk is a nutritional bargain.

  6. Opportunity: Low-Lactose and Lactose-Free Products National Dairy Council is a leader in helping foodservice and restaurant partners develop menu options for those with lactose intolerance, from entrees to cappuccinos, and smoothies to desserts. In 2011, 26% of adults were affected by symptoms of lactose intolerance* But… 81% of consumers would add more dairy to their diet if no symptoms surfaced** *Source: DMI Milk Barriers and Opportunities Study 2011 Update **Source: NPD Q.14 If you could avoid the symptoms of physical discomfort experienced after consuming milk, would you be willing to add more milk to your diet in the future? Base = LI Symptom Sufferer (n=2,789)

  7. Contact For more information on the National Dairy Council or the National Dairy Council Lactose Intolerance Educational Initiative, please contact: Lisa Hatch Director of Marketing (508) 278-7380 Lisa.Hatch@rosedmi.com

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