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Writing Routine Messages. The Three-Step Process. Planning Writing Completing. Routine Requests. State the request Explain and justify the request Close cordially. State the Request. Pay attention to tone Assume audience compliance Avoid personal introductions Be specific.
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Writing Routine Messages Excellence in Business Communication
The Three-Step Process • Planning • Writing • Completing Excellence in Business Communication
Routine Requests • State the request • Explain and justify the request • Close cordially Excellence in Business Communication
State the Request • Pay attention to tone • Assume audience compliance • Avoid personal introductions • Be specific Excellence in Business Communication
Support the Request • Ask important questions first • Ask relevant questions • Use one-topic questions Excellence in Business Communication
Close the Request • Request specific action • Provide contact information • Express appreciation and goodwill Excellence in Business Communication
Routine Requests • Requesting information and action • Making claims and requesting adjustments • Requesting recommendations and references Excellence in Business Communication
Requesting Action and Information • Company insiders • Company outsiders Excellence in Business Communication
Making Claims andRequesting Adjustments • State the problem • Offer details and explanations • Propose a specific action or solution Excellence in Business Communication
Requesting Referencesand Recommendations • State the request • Provide a résumé or other information • Express appreciation Excellence in Business Communication
Routine Replies and Positive Messages • Start with the main idea • Provide details and explanations • End with a courteous close Excellence in Business Communication
Informative Messages • Reminder notices • Policy statements Excellence in Business Communication
Requests forInformation and Action • Choosing the direct approach • Handling potential sales Excellence in Business Communication
Claims and Requestsfor Adjustment • Who is at fault? • The company • The customer • A third party Excellence in Business Communication
Providing Recommendations and References • Avoid overstatements • Provide facts • Avoid value judgments • Be specific Excellence in Business Communication
Sending Goodwill Messages • Congratulations • Appreciation • Condolences Excellence in Business Communication