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Innovation TIMU is at the beginning and the end of high performance PC in Korea!!. Company profile. Innovation TIMU is at the beginning and the end of high performance PC in Korea!!. 1.Company status. Company overview Company history Company philosophy Organization chart. Company overview.
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Innovation TIMU is at the beginning and the end of high performance PC in Korea!! Company profile
Innovation TIMU is at the beginning and the end of high performance PC in Korea!! 1.Company status Company overview Company history Company philosophy Organization chart
Company history 2008.07 Established ㈜퀄튼 코리아 2008 2010 2010.03 Changed name to Innovation TIMU Co. Ltd. 2010.03 Official distributor contract with G.Skill, Corsair, Geil 2010.03 Signed official retail distributor contract with Computer Plaza, Garnet C&I, Atoz 2010.04 Official partnership with the biggest Korean community sites including Nowpug, Playwares, Playforum 2010.04 Danawa standard PC registered(G.Skill) 2010.04 OEM supplier of Samsung Digital Plaza flash department 2010.04 Signed OEM supplier contract for AUTO7 navigation flash storage device 2010.04 Signed OEM supplier contract for Navi114 navigation flash storage device 2010.04 Supply external readers for Home Plus and Hi-Mart 2010.04 Signed OEM supplier contract for Korea Olympus reader(20,000 Swing Combos) 2010.04 Opened Changsun Kim high performance G.Skill cyber cafe 2010.05 Sponsor contract with GOMTV Star2gether online league 2010.05 Official distribution contract with Ohmypc and I-club for high performance finished G.Skill and Geil products 2010.05 Signed OEM supplier contract for ICODA internal reader 2010.06 Signed distribution contract with Popcorn PC, Assa.dom, Compara for high performance finished G.Skill and Geil products
Company philosophy Catch phrase “ The question is not creating new items, but reinventing the existing items” Company philosophy 1.Find blue ocean in red ocean 2.Seize the premium market 3.Small idea lead the market 4.Work SMART-only organic organization can survive
Organization chart CEO Shareholders meeting Strategic sales dept. Purchasing dept. Customer service dept. Management dept. Product management dept. • Domestic/foreign sales • Strategy/plan • Advertisement marketing • International trade • Domestic material sourcing • A/S support team • CRM • General administration team • Logistics • Material management
Innovation TIMU is at the beginning and the end of high performance PC in Korea!! 2. VISION and Competency VISION MISSION Competency of Innovation TIMU
VISION 1st step(2010) 3rd step (2012) 2nd step(2011) Company creating new market Combine game industry and O.C memory (Contents creation, star marketing) Luxury cyber café market (satisfaction through better hardware) Develop idea product that applies to it life (Data Recovery reader and health reader) Total premium hardware company Premium finished PC (Top 1% ,brand name) Create management system (After service) Launch premium brand Create design center World famous TIMU Fortify brand product Create international sales department Foster reliable brand and culture and IT combined market
MISSION 1 Foster multi talents for strategic planned sales 2 Lead consumer trend change 3 Partnership with game industry 4 Introduce premium market Develop idea products 5
Competency of Innovation TIMU 1 Create organic line in domestic and international market 2 Special talents for foreign sourcing and export 3 Domestic retail market including discount store, volume retailers, stationery retailers, shopping malls, online shopping mall, open market Creative mind that will foster new items(Data recovery support reader, health reader) 4
Innovation TIMU is at the beginning and the end of high performance PC in Korea!! 3. Business area Business overview PREMIUM PC part business Brand business Business marketing competency Partner network
Business overview Cyber café business OEM business Premium parts business Brand business Lead cyber café trend Differentiate from other cafe Cyber café franchise management system Launch high performance themed cyber cafe Integrate with gamers Develop new product OEM product Design center Idea product Expand category Innovation TIMU Game industry
PREMIUM PC parts business 1.Premium product distribution business 1) Exclusive supply of world famous overclock brands( GSKILL,GEIL,CORSAIR ) 2) Aim high performance product in categories such as memory, cooler, case, PSU, USB that are easy to approach for stable market and sales in a difficult market 2. Create contents by integrating gaming culture 1) Create contents to popularize by combining the existing premium market of the gameindustry, the rising market of Korea and the biggest interest of the IT generation, with premium pc parts such as overclock RAM 2) Create brand image, induce consumer sentiment, surrogate, and performance experiencecontents through game clans and gamers that are close to consumers. 3) Create distribute contents as a basic PC components of 30 domestic online gamesthat will be viewed by 20 million members(including AVA, AION, Sudden Attack) 4) Build a formula stating online games need premium memory
PREMIUM PC Parts business 3. Core of IT market, into Cyber café 1) Successfully bring out customer satisfaction and owner satisfaction by eliminating the limit ofupsizing with high performance premium cyber café concept. 2) Concept of premium cyber café owned by famous gamers”1st store Changsun Kim Cyber café” 3) Popularize premium cyber café by jointly operating with Sante Cyber Café 4. Provide premium service for premium product 1) Life time warranty and warranty period from minimum 3 years to 10 years to provide securityof the product purchase 2) Warranty rental service to eliminate customer difficulties 3) 1-to-1 exchange service for customer’s time 4) One stop checking service for warranty condition 5. Premium finished PC business 1) PC created with the best parts of TIMU 2) PC that can be used for 3 years without upgrading with the best performance and management
PREMIUM PC parts business Premium PC parts business Create various contents with accurate and reliable information Direct/indirect sponsor of game competition Portal information contents Gamer premium cyber cafe Premium service Surrogate, performance experience, induce familiarity, natural branding and increase purchasing power Customer satisfaction with leading services such as long term warranty, 1-to-1 rental/exchange service Change superiority and recognition of products through customized information on portal site New cyber café identity that guarantees profit High performance brand G.skill,Corsair,Geil Normal consumer Gamer Professional user Cyber cafe owner • Purchase product with warranty • Secure competitiveness • Secure capital liquidity with less upgrades • Purchase product with warranty • Reliable products recommended by portal sites • Same specifications as pro gamers • Faster game loading • Reduce loading time for larger files • Stable and fastpc
PREMIUM PC parts business G.SKILL G.SKILL would like to provide superior memory products and satisfactory services with the goal of supporting customers by adding more value and adjusting to increasing customer demand. With that mind set, G.SKILL will promise a great competitive edge on both of them in the memory market segment. G.SKILL considers the product quality as the foremost task and apply strict and through test and quality managementprocedure on all products. Tests all products by soliciting a certified IC inspection agency, and through two 100% handtests in the factory and the office, G.SKILL promises the best product yield and quality. G.SKILL strive its best to achieve the best quality from the initial design, manufacturing of solder paste printing, surface mounting, online visual inspection, system compatibility inspection, packaging, to the final step of safe and reliable productdelivery to customers. G.SKILL has the ability to adapt fluctuating market and provide customer satisfaction through perfect application offlexible work procedure. G.SKILL is one of companies that manufacture the most diverse memory products and will continuously research storagedevices with the cutting edge technology. Highly skilled talents of the R&D team, technical support team, sales team, and marketing team are what make the customers who consider the cutting edge technology as the most important aspect choose G.SKILL.
PREMIUM PC parts business Corsair A leading designer and manufacturer of high speed module since 1994. Our goal is to support specialequipments such as high performance workstations and special servers and to satisfy needs of highperformance gamers. For the last few years in focus of this core objective, Corsair has gained trust from other computermanufacturers through our professionalism, technical leadership, unbelievable quality and reliabilityas the leader of memory and high speed module manufacturers In the field of high-density memory solution, Corsair has always been considered as the best supplierby Intel, Tyan and SuperMicro server platforms. Also, we have been maintaining a close relationshipwith other large server platform manufacturers, and our feature memory, Dominator, is a high performance memory designed to satisfy the special requirements from the enthusiast community. Through the dual-path heat exchange technology, Dominator memory has achieved the maximumperformance with the minimum heat and improved stability and reliability. Domintor has recorded theworld best performance and received many awards. Corsair expanded into providing other products such as Nautilus, liquid cooling unit, and HX Series,power suppliers. At the same time, we are proposing special flash memory products such as Voyagerseries and Survivor series. Corsair is also recognized as the leader in the USB drive product market.
PREMIUM PC parts business Geil GeIL will be plant “Powered by GeIL” into people’s mind, grow into a top 100 brand of Asia, and become a company with the best product. GeIL(Golden Emperor Int’l Ltd.) is an international IT(memory module & CE) manufacturer and is focusing on designingthe most innovative products for the customers of various international markets. Our culture is based on the long term purpose of customer satisfaction. GeIL is focusing on production of latestproducts that are proud of the lowest return rate in order to provide the best quality, function, and reliability to allGeIL customers. Established in 1993, GeIL instantly grew into the most professional memory module manufacturer of the industry.Since this time, GeIL focused on designing and manufacturing memory modules, currently GeIL employs more than 200workers to manufacturer various modules and distributes more than 50 countries. The head quarter of GeIL is locatedat Taipei, the heart of the computer technology industry and has branches in Hong Kong, China, and the U.S. The diverse product line of our companyincludes consumer electronics product. In order to manufacture variousproducts with highest qualities, GeIL has introduced a strict general quality standard. The introduction of EVO II IC/Module tester has increased the expectation of the IC/Memory selection process for DRAM manufacturers, andthis is only the beginning.
PREMIUM PC parts business Value plus series Ultra plus series Evo two series
Brand/OEM business • 1.Create PC/digital device brand • 2.Product from combination of device, idea, and sensitivity of TIMU- provide solution and function vital for everyday life • 1) Data recovery solution reader–includes precious data protector solution • 2) Health management reader-daily health management solution • 3) Reader with bluetooth-popularization of smartphones(PC<->PHONE) • 4) Navigation exclusive reader-faster navigation update(30 minutes->complete within 15 minutes) • 3. Foundation of TIMU brand • 4.Partnership with large brands-secure market expandability, propose marketing point • 5.Product + celebrity contents – stimulate consumer sentiment and rapidly establish asa familiar brand to create profit. Provide celebrity picture album, signed goods, bromide photograph contents
Brand/OEM business • Provide consumer relief- Data recovery solution reader • Consumer health- health reader • Reduce time consumption- navigation exclusive reader • Olympus OEM supply • Sold in Canon store • Sold in Hi-Mart, Samsung Plaza, Home Plus • 4 Extreme series • 6 Value series • Create new market corresponding to various technologies • Grow out from the existing readers. • Create a market exclusive for TIMU • Foundation of branding • Introduce first chip-install product in Korea • Correct problems of the existing reader market(lower priced chip, 3 months use) • Various line up design to satisfy customers • Manufacturer OEM, retail sales • Continue with OEM supply to large brands with stable quality and design
Brand/OEM business TIMU combo multi reader + USB hub TIMU extreme UDMA 63IN1 card reader TIMU extreme pocket 5IN1 card reader TIMU cube 63IN1 multi card reader TIMU MicroSD reader Horus
Business marketing competency Professional community Popular 대중적 • Playwares • Nowpug • Playforum • Power blogger • - Reliable review from power bloggers • Create contents • Danawa • Benchclub • It Maeil • Media • - MBC game heroes • - GOMTV • - Ongame.net • - Create contents through gamers
Business marketing competency PREMIUM MARKET Hardware contents customized for different games EXPERT CONSUMER Provide special premium information Professionalism Nowpug Playwares Hardware and game Information sharing INTEREST CONSUMER Consumers interested Hardware contents customized for different games GENERAL MARKET Provide product information in PortalNAVER IT Maeil Benchclub PlayforumDanawa Reliability All computer users
Partner network 제휴파트너 네트웍 Professional community 1) Nowpug community 3) PlayForum Number 1 game community in Korea 2)Playwares Premium PC parts community Related hardware 1) Cpu - intel 2) Main board – ASUS, MSI 3) VGA – Emtech, Rextech 4) Case - GMC
Partner network 제휴파트너 네트웍 Professional information and media 1) Danawa– IT price comparison site for Korea, contents creation 2) Bench Club– Manage 200 related blogs, exclusive information for shopping 3) it Maeil – Networked with Naver and other prominent game companies 4) PC Love– Number 1 IT related magazine in Korea 5) GQ – Magazine leading the premium market of Korea IlovePC BangMaeil KyungjeBrain BoxAcroFanComputer times OngamenetBetanewsAvingebuzz Gametoon MicrosoftwareMBC GameGOM TV
NEXT BUSINESS PremiumG-Max ready-to-go PC business TIMU Brand foreign export Cultural contents combined market Premium game accessory total brand business
주요매출거래처 Major clients • Mall-Garnet, ATOZ, Computer plaza • Assembly professionals– OhmyPC, Compara, Iclub • Yongsan mall– Compuznoe, ICODA, Iclub, JoyGen, PCforAll, etc • Large mart– Samsung Digital Plaza, Hi-Mart, HomePlus, E-mart • Stationery stores– Alpha stationery, Dream depot, Supplies, Linko, Young Poong Bookstore, Kyobo Bookstore • Internet shopping malls– CJmall,lotte.com,Akmall,GSeshop • Internet auctions– G-market,Auction,11st,Interpark
Innovation TIMU is at the beginning and the end of high performance PC in Korea!! Thank You!!