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VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010. AGENDA. ………………….. ……………………………. Overview of Nonprofit Voter Engagement Why voting? Why nonprofits ? Staying Nonpartisan Voter Registration Voter Education . WHY VOTING?. …………………..……………………………..….
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VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010 Nonprofit VOTE
AGENDA …………………..……………………………... • Overview of Nonprofit Voter Engagement • Why voting? • Why nonprofits? • Staying Nonpartisan • Voter Registration • Voter Education
WHY VOTING? …………………..……………………………..…. • Stronger, healthier communities • Public policies that represent our communities • Clout for your organization
WHY VOTING? …………………..……………………………..…. • Safe • Easy • Important
WHY NONPROFITS? …………………..……………………………..…. • Size of our sector • Trust of our communities • Access to underrepresented populations • Social missions • Interest in good government • Nonpartisanship
EXPANDING DEMOCRACY …………………..……………………………..…. • What we know about creating new voters • Personal contact • Repeat messages from multiples sources • Voting is a habit
STAYING NONPARTISAN …………………..……………………………..…. The IRS places only one restriction (or opportunity) on nonprofits doing voter engagement work
STAYING NONPARTISAN …………………..……………………………..…. A 501(c)(3) nonprofit organization may NOT support or oppose a candidate for public office or a political party.
STAYING NONPARTISAN …………………..……………………………..…. • What CAN you do? • Nonprofits may conduct nonpartisan voter engagement activities designed to educate the public and help them participate in elections • Voter Registration • Voter Education • Get Out The Vote (GOTV)
WHAT STAFF CAN DO …………………..……………………………..…. Nonprofit staff MAY engage in partisan political activities on their own time, off the clock.
VOTER REGISTRATION …………………..……………………………..…. Voter Registration: One small step in the larger cycle of nonprofit voter engagement
LIKE JOINING A GYM…. …there’s a lot more to do to get in shape.
VOTER REGISTRATION …………………..……………………………..…. Increasingly, as people are registered by other sources, nonprofits should focus their efforts on voter education and helping people vote (GOTV)
VOTER REG: Step 1 …………………..……………………………..…. NOW is the time: Make Your Action Plan!
Action Plan …………………..……………………………..…. How will you approach voter registration….from simply promoting the deadlines to registering voters at your agency.
ACTION PLAN …………………..……………………………..…. NOW is the time! • What is the voter registration deadline in your state? • The month before the deadline is the best time for communicating about voter registration • Remind people that they need to re-register if they have moved or changed their name
START WITH YOUR INNER CIRCLE …………………..……………………………..…. • Board • Staff • Volunteers
TIER 1: COMMUNICATE …………………..……………………………..…. Publicize and promote voter registration deadlines and how/where-to’sin: • Your website • E-communications • Printed newsletters • Posters in your agency’s lobby • Regular materials distributed to clients, community members, staff, board and volunteers
TIER 2: IN-AGENCY VOTER REG …………………..……………………………..…. Where are your EXISTING key points of contact with your community and constituents?
TIER 2: IN-AGENCY VOTER REG …………………..……………………………..…. Points of contact: • At Intake • Community Classes • One-on-one outreach and services • Community celebrations
IN-AGENCY VOTER REG …………………..……………………………..…. Next, select a point person to direct your in-agency voter registration activities
IN-AGENCY VOTER REG …………………..……………………………..…. Decide on your approach: • Make forms available with signage • Train staff to conduct voter registration and turn forms in promptly
POINTS OF CONTACT …………………..……………………………..…. • Classes • Intake • Point of service • Community events
VOTER REGISTRATION …………………..……………………………..…. Get to know the voter registration rules in your state
TRAIN YOUR STAFF …………………..……………………………..…. • On eligibility requirements in your state • How to fill out a form • How to be nonpartisan • Talking points specific to your mission
VOTER EDUCATION …………………..……………………………..…. Promote the when, where and how of voting
VOTER EDUCATION …………………..……………………………..…. • Knowledge About the Voting Process • Confidence about Casting a Ballot • Urgency and Importance
VOTER EDUCATION …………………..……………………………..…. • When • Election date, Deadline to vote by mail or vote early, Polling hours • Where • Polling places, Early voting locations • How • How to vote absentee or early in-person, • Where to get help voting, ID requirements • Who and what is on the ballot
VOTER EDUCATION …………………..……………………………..…. • Sample activities: • Hold a mock election at your nonprofit • Teach voting vocabulary words • Discuss the principles of a fair democracy or fair election. • Pass out voter registration forms or sample ballots • Cover specifics for your area • what races are on the ballot • how to vote • polling place locations • ballot initiatives.
VOTER EDUCATION …………………..……………………………..…. • Special Activities • Make it a party: Hold a special event about the election for one of your programs. • Discuss the election with those who are not citizens and ways they can participate as a volunteer or helping others vote. • Make sure ex- offenders understand their right to vote
VOTER EDUCATION …………………..……………………………..…. • Sample Ballots • A sample ballots help voters feel more comfortable with the process of voting and have more confidence going to cast their ballot. Print out copies and post them in your lobby, or have a stack of them available in waiting rooms and intake areas.
VOTER EDUCATION …………………..……………………………..…. • Candidate Questionnaires and Voter Guides • Checkout our online guide “Nonprofits, Voting and Elections” to learn about creating your own questionnaires and guides • Distribute questionnaires and guides from other organizations like a nonprofit coalition or local League of Women Voters
VOTER EDUCATION …………………..……………………………..…. • Candidate Forums • Checkout our “NonprofitsGuide to Hosting a Candidate Forum” • Co-host with other organizations • Cover a broad range of issues • Invite all viable candidates • Confirm with candidates • Turnout is EVERYTHING!
VOTER/ CANDIDATE EDUCATION …………………..……………………………..…. • Candidate Forums • Checkout our “NonprofitsGuide to Hosting a Candidate Forum” • Co-host with other organizations • Cover a broad range of issues • Invite all viable candidates • Confirm with candidates • Turnout is EVERYTHING!
MORE RESOURCES …………………..……………………………..…. More Resources at www.nonprofitvote.org Webinar page –Download or view past webinars Nonprofit Voter Participation Starter Kit – Order free copy 501c3 Online Guideto Nonpartisan Voter Participation – Soon to be available as a narrated online training presentation Hosting a Candidate Forum – Download the print publication or watch the narrated online training presentation Learn About Voting in Your State – State by state voting information provided in cooperation with the National Association of Secretaries of State Fact sheets, checklists and more Coming SoonLinks to voter guides and sample ballots (coming this month)