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NA Rally 2011. FOREVER LITE. ®. 100% of the RDI Vitamins Minerals Amino Acids Dietary Fiber Trace Elements Antioxidants. Low Carb Lifestyle. Forever Lite Ultra powder contains: 55% More Protein ½ the Carbohydrates. Forever Lite Ultra. ®. The Forever Lite Benefits.
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FOREVER LITE ® • 100% of the RDI • Vitamins • Minerals • Amino Acids • Dietary Fiber • Trace Elements • Antioxidants
Low Carb Lifestyle Forever Lite Ultra powder contains: 55% More Protein ½ the Carbohydrates Forever Lite Ultra ®
The Amazing Value of Protein • Basic Building Block of the Human Body • Required by the body for the growth, maintenance and repair of all cells • Vital for every process • Metabolism, digestion and nutrient transportation • Provides essential amino acids • 9 Essential (Our bodies can not produce these) • 16 Non Essential however critical AA’s –
Global Population Will Significantly Increase Protein Demand • By 2050, global population will grow by 34% • “Middle Class” consumers increase by 70 million every year • We need more food and have fewer resources Source: OECD-FAO (2006)
Global Projection – Overweight or Dangerously Overweight People Source: WHO September 2006
Global Projection – Overweight or Dangerously Overweight People Source: WHO September 2006 Number of adults who are dangerously overweight
Protein Products Continue to be one of the strongest and fastest growth categories in Health and Wellness
Introducing Forever UltrawithAminotein ®
The Current Situation UN says we must double food production by 2050 to meet growing demand Land, water and natural resource constraints are tightening Growing recognition of need to protect natural resources for future generations
Consumers 51% said it was “very important” for businesses to improve the environment 1 74% said climate change “will pose a direct threat to them and their families in the next decade” 2 79% of consumers polled said they were concerned about the environment 3 • Global Scan survey of 22,000 from 21 countries • Globe Scan survey of 22,000 from 21 countries • 3. Nielsen survey conducted across 48 countries. March 2008.
“Ethical Consumerism”: Doing the “right thing” Question: “To what extent do you agree or disagree with the following: I actively seek out environmentally-friendly products?” Source: Datamonitor Consumer Survey, August 2008
Why Soy? Potential to meet the needs of a growing global population Environmentally sustainable, economically efficient and nutritionally complete protein Healthy alternative to other sources of protein
Soy Protein – Production Efficiency Soybeans produce more pounds of usable protein per acre of farmland than milk, egg and meat, as well as many other plant proteins. Source: USDA; FAO/WHO/UNICEF Protein Advisory Group (2004)
Demand for Protein Will Drive Prices Higher for Traditional Protein Sources Source: USDA Price Projections, 2007; 100 = Index
Environmental Concerns • 18% of all emissions are derived from global livestock production • 70% of all agricultural land is now used for livestock • 50% of corn and 90%of soy is diverted to feed animals on farms CORNELL UNIVERSITY STUDY FINDS DIETARY NEEDS DIFFERENCES Source: http://www.huffingtonpost.com/anna-lappe/seven-principles-of-a-cli_b_550571.html#slide_image.
Energy Efficiency in Production • Soy is the most energy efficient protein • For every 1kcal (1kcal = 1 Calorie)used for production, soy generates 415kcal of energy Source: Virtual water trade to Japan and in the world, T. Oki, M. Sato, A. Kawamura, M. Miyake, S. Kanae, and K. Musiake
Water Efficiency in Production Source: “Diet, Energy and Global Warming”; Gidon Eshel and Pamela A. Martin; Department of Geophysical Sciences, University of Chicago, Chicago, Illinois (December 2005)
Soy is a Plant-Based Protein • Soy protein is a high-quality, plant-based protein • Equivalent in protein quality to dairy and egg • Low in fat and saturated fat • Zero cholesterol • No lactose • Ideal for vegetarian alternatives • The only protein with a provenclinical health claim Source: Protein Digestibility-Corrected Amino Acid Score (PDCAAS). A score of 100 meets 100% of the reference amino acid requirements.
The Facts • 2005 - 17.5 Million or almost 1/3rd of all Deaths Worldwide from Cardiovascular Disease • 2015 – Estimated Deaths from Cardiovascular Disease will exceed 20 Million
Heart Smart 25 grams of soy protein a day as a part of a diet low in saturated and cholesterol, may reduce the risk of heart disease. Two servings per day of Forever LiteUltra with Aminotein® provides 25 grams of soy protein!
Summary of Soy Benefits Soy produces more protein per acre than any source of protein Soy is a cost-efficient form of protein Soy has key environmental benefits relative to other sources of protein Soy is a high quality protein that has unique heart health benefits
AMINOTEIN ® Note: Aminotein is a registered trademark of Triarco Industries.
Massive Market Demand • Soy Based • Environmentally Friendly • Aminotein • Heart Healthy • Tastes Great Forever Lite ULTRA With AMINOTEIN
Start Living the Ultra Life Today! The statements contained herein have not been evaluated by the FDA. The products discussed are not intended to diagnose, mitigate, treat, cure or prevent a specific disease or class of diseases. You should consult your family physician if you are experiencing a medical problem.