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Blossom Fulbari. Presenter: Ginish Jung Dahal MBA 5 th Term Roll No: 17307. Introduction to Blossom Fulbari. Company Name: Blossom Fulbari Location: Sankhamul , Baneshwor Products : Production of Gladiolus and Rose cut flowers
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Blossom Fulbari Presenter: Ginish Jung Dahal MBA 5th Term Roll No: 17307
Introduction to Blossom Fulbari • Company Name: Blossom Fulbari • Location: Sankhamul, Baneshwor • Products : Production of Gladiolus and Rose cut flowers • Objective: To provide exotic and premium cut flowers and be a leader in Nepali Market • Revenue model: Sale of Gladiolus and Rose cut flowers
Gladiolus Production in Nepal Source: Floriculture Association of Nepal (FAN), 2014/15
Rose Production in Nepal • Source: Floriculture Association of Nepal (FAN), 2014/15
Major Stakeholders of Gladiolus and Rose flowers • Input suppliers: Stationery and general suppliers, Agriculture inputs company, Agro vets and Hardware/Machinery suppliers • Primary Traders: Wholesalers – The fresh flower shoppe (Jawalakhel) • Retailers:Retailers and Gift shops
Regulatory Body • Ministry of Agriculture and Livestock Development (MOAD) • Department of Agriculture (DOA) • Horticulture Development Directorate (HDD) • Kirtipur (Fruit plant research and production) • Godavari (Flower Development centre, FDC) – Flower saplings, seedling and plants • Ministry of Industries, Commerce and Supplies • Training support in production and management + revolving fund for seedling production and green house • Department of Botany • Research on flower species
Political Environment • Liberal democracy • Political stability • Bureaucratic delays and inefficiency in Foreign Direct Investment • Paradigm Shift: Federalism • Ease of doing business: 105 out of 190 countries (Year 2017) • Corruption Perception Index: 122nd out of 180 countries (Year 2017)
Economic Environment • Agriculture GDP contribution 2011-12 -> 35.79 percent2012-2013 -> 34.43 percent2013-2014 -> 33.24 percent2014-2015 -> 32.35 percent2015-2016 -> 32.23 percent2016-2017 -> 30.00 percent Source: Economic survey FY 2016/17 • 0.05% contribution of floriculture to GDP (source: Floriculture Association of Nepal, 2016) • Domestic floriculture industry is contributing Rs 450 million annually on an average to the country’s GDP. (Source: Central bureau of Statistics, 2015) • Inflation rate is expected to rise from 4.48 % in F/Y 2017 AD to 6 % in the fiscal year 2018 AD.
Economic Environment • Annual domestic market volume increased to NRs. 1.34 billion in F/Y 2013/14 AD from NRs. 18 million in F/Y 1993/94 AD. (Source: Floriculture Association of Nepal) • Domestic market grows annually between 10 to 15 percent. • Only 80% of the domestic demand is captured. 20% is imported. (Source: Floriculture Association of Nepal) • Priority sector lending : 10 % in agriculture (Source: Monetary Policy FY 2017/18) • Subsidy of NRs. 30 million for agriculture tools and agriculture development programmes in Biratnagar.
Socio-cultural Factor • Significance of Hindu religion • City of Temples – Kathmandu • Use of flowers in Marriage and Pasni ceremony • Nepalese festival sales • Customization : Demand as per wish • Acculturization: Increasing trend of giving flower bouquet as gifts • Homogenization: Price may depend on quality and combination of bouquet
Technological Factor • Access to digital technology: • Increasing trend of using internet • Mechanized production: • Drip and sprinkler technology – 75% increase in efficiency (IDE,2002)
Technological Challenges • Lack of cold storage center • Lack of automated sprinkler technology
Legal Environment • Special industries such as floriculture, there is a Flat tax rate of 20% • Private Firm Registration Act, 2014 AD • Company Act, 2063 BS • Customs Act, 2074 BS • Trade policy Act, 2072 BS • Industrial Enterprise Act, 2073 BS • Starting: Section 3, 4, 5, 8, 11, 12 • Classification: Section 15 • Valuation: Section 16
Legal Environment • Labor Act, 2074 BS • Wage: Monthly salary: NRs. 13,450 / Daily wage : NRs. 517 • Probation period: 6 months • Working hour : 8 hours a day / 48 hours a week • NARC Act, 2004 AD • Seed Act, 2045 BS • safeguards quality of seeds • Pesticide Act, 2048 BS • protection against particular hazards
Environmental environment • Adverse environmental impacts • Extensive use of fertilizer and pesticides: • Eutrophication (depletion of oxygen) • threaten supply of drinking water • cause atmospheric emissions • Affects crop quality • Threaten human, animal and plant life • Solid waste management: Damaged flowers
International Trade • Border trade between Nepal and India goes unrecorded : Mainly in rainy and winter season • Imports NRs. 3,01,34,883 worth of cut flowers (source: Floriculture Association of Nepal, 2013/14) • Tariff Measures not imposed • Non – Tariff measures applicable in USA, Japan, European Union Nations and India • Phytosanitary control • Breeders right and IP • Quality and grading standards • Labeling requirements • Trade related environmental and safety issues • Convention on International Trade in Endangered Species (CITES) • USA – preferential rate of 1.7% , MFN rate of 4.8%
Provisions of the WTO: Sanitary and Phyto-sanitary Agreement • IMPORT: • Fourteen plant quarantine check posts in Indo-Nepal and China-Nepal border • One in Tribhuvan International Airport
EXPORT • USA • PPQ 368 Notice of Arrival • Commercial invoice with box count • Weight and Genera (species and varieties) • Packing list • Phytosanitary certificate(information of growing area and treatment) • India • plant quarantine (Regulation of Import into India) • banned and restricted imports item • permission procedures
References • Economic Survey, Ministry of Finance, 2016/17 • Industrial Enterprise Act, 2073 • Company Act, 2063 • Labor Act, 2074 • Monetary Policy, Nepal Rastra Bank, 2017/18 • Websites: • http://cbs.gov.np/image/data/2016/Nepal%20Commercial%20Floriculture%20Survey%202072_73.pdf • http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.430.3902&rep=rep1&type=pdf • http://www.fanepal.org.np/files/listingfiles/Nepalese%20Floriculture%20Book-%202072.pdf • http://www.fanepal.org.np/files/listingfiles/A%20Report%20on%20Economic%20analysis%20of%20Gerbera,%20Gladiolus%20&%20Carnation%20-2017.pdf • http://www.fanepal.org.np/files/listingfiles/Rose%20Flower%20Cultivation%20Technology%20-%202073.pdf • http://www.aec-fncci.org/wp-content/uploads/2015/01/Trade-Competitiveness-Floriculture-Report.pdf • https://thehimalayantimes.com/business/561-commercial-flower-farmers-nepal/ • http://cbs.gov.np/nada/index.php/catalog/70/data_dictionary