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The Cooperative Principles: Maxims of Conversations (Grice, 1989). Examples:. 1. I’m a multimillionaire (Actually, I’m penniless.) Violated maxim: Quality Explanation: The speaker has failed to tell the truth. 2. A: When am I going to get back the money I lent you?
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The Cooperative Principles: Maxims of Conversations (Grice, 1989)
Examples: 1. I’m a multimillionaire (Actually, I’m penniless.) Violated maxim: Quality Explanation: The speaker has failed to tell the truth. 2. A: When am I going to get back the money I lent you? B: Boy, it’s hot in here! Violated maxim: Relevance Explanation: B’s answer is not related to A’s question. 3. A: What should I do to get rid of this headache, Doctor? B: Take some medicine. Violated maxim: Quantity Explanation: B has not provided enough information.
Exercises: 1. A: I’ll pay you back in full next week, I promise. B: Sure, and pigs will fly and fish will sing. Violated maxim: Relevance Motivation: B’s response implies sarcastically that he does not believe A. 2. A: What are the three most important things in real estate? B: Location, location, and location. Violated maxim: Quantity Motivation: To emphasize the overwhelming importance of location
3. A: So tell me, do you like what I did to my hair? B: Er…what’s on TV tonight? Violated maxim: Relevance Motivation: B does not like A’s hairstyle, so he changed the subject. 4. A: How can I develop a great body like yours? B: Choose your parents carefully. Violated maxim: Quality Motivation: Indirectly saying that it is impossible, because it’s all in the genes