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The Changing Apostle Islands Visitor. Walter Kuentzel – University of Vermont Tom Heberlein – University of Wisconsin-Madison. The Apostle Islands and Leisure Research. Longitudinal Study of Change. 1975 – Boaters 1982 – Cruise Boat Passengers 1985 – Boaters 1985 – 1975 Boater Follow-Up
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The Changing Apostle Islands Visitor Walter Kuentzel – University of Vermont Tom Heberlein – University of Wisconsin-Madison
Longitudinal Study of Change 1975 – Boaters 1982 – Cruise Boat Passengers 1985 – Boaters 1985 – 1975 Boater Follow-Up 1997 – Boaters 1997 – 1975 Boater Follow-Up 1997 – 1985 Boater Follow-up 1997 - Kayakers 2000 – Retirement Study 2009 – The Next Wave On-Going Community Indicators
Five Changes The Crowded Visitor The Aging Visitor The Charter Boat Visitor The Specialized Visitor The Retiring Visitor
High High Feeling Crowded Satisfaction High Low Density High Low Density “Loving Our Parks To Death”
Encounters & Perceived Crowding
Perceived Crowding: Interaction of Expected/Preferred Encounters With Actual Encounters
The Aging Visitor Average Age 1975 - 37 1985 - 36 1997 - 44 2009 - 53 % With Kids 1975 – 35.6 1985 – 24.5 1997 – 19.3 2009 – 17.5
The Specialized Visitor Experience Frequency Equipment Skill Commitment Lifestyle Social Networks
Specialization was the exception, rather than the rule. Over time, more boaters are casual or losing interest.
What keeps boaters from specializing? Life Course Changes: Marital Change Child Birth Job Change Residential Change Illness Financial Change Change in Interest Develop Other Interests Retirement Empty Nest Marriage Other Leisure Interests Financial Change Illness (nostalgia)
Amenity Retirement Migration
Why Didn’t Boaters Retire to the South Shore?
Future Directions? Changing Visitors Changing Communities